
Sign up to save your podcasts
Or
Rebecca (Bec) Zemunik is the Managing Director of Digitas Australia and she shares the issues marketers face with not just the digital transformation of their businesses, but the important role data is increasingly playing in developing and managing the customer experience in a world where personal privacy has become a key issue. This focus on the role technology plays as an enabler for marketers to deliver to the customer what they want, where they want it, when they want it, and at scale is the work they do at Digitas.
https://www.trinityp3.com/2021/11/impact-of-digital-technology-on-marketing/
5
77 ratings
Rebecca (Bec) Zemunik is the Managing Director of Digitas Australia and she shares the issues marketers face with not just the digital transformation of their businesses, but the important role data is increasingly playing in developing and managing the customer experience in a world where personal privacy has become a key issue. This focus on the role technology plays as an enabler for marketers to deliver to the customer what they want, where they want it, when they want it, and at scale is the work they do at Digitas.
https://www.trinityp3.com/2021/11/impact-of-digital-technology-on-marketing/
1 Listeners
38,365 Listeners
9,140 Listeners
260 Listeners
1 Listeners
36 Listeners
42,342 Listeners
42 Listeners
5,443 Listeners
3 Listeners
981 Listeners
987 Listeners
149 Listeners
813 Listeners
534 Listeners