Sober Not Sorry by Thrivalist

Reclaiming Identity with Rochelle Gregory


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In this powerful episode, I sit down with Rochelle Gregory – the fierce and inspiring force behind the world-renowned fashion brand Rocky Rafaela – for a raw and moving conversation about her journey through trauma, addiction, identity, and reclaiming her truth.


From a young age, Rochelle was the girl they couldn’t put in a box – the one who didn’t fit the mould and left people unsure of what to do with her. And in a world that craves clear labels, not fitting into any box became its own kind of burden. What followed were years of pain, rebellion, addiction, rehabilitation, and the long road to recovery.

We also explore the stigma that still exists in our society around addiction, rehabilitation, and even sexuality – and how breaking that silence and owning who she is today has become a central part of Rochelle’s mission.


We talk about the strength it took to walk away from alcohol and drugs, and how creativity – alongside deep therapy – became her outlet, her healing, and her rebellion. What followed was a reclamation of power and the creation of a life and brand built entirely on her own terms. Through Rocky Rafaela, Rochelle has not only found her voice – she’s built a world-renowned fashion label that helps others feel seen, fierce, and free.


This is a conversation about identity, self-expression, and finding your way home to yourself – even when the world never quite knew where you belonged.


Visit our website: https://thrivalistsobriety.com


Follow Thrivalist here on Instagram


Join the free Facebook Community here.  


Use the coupon ‘Sobernotsorry’ for 20% off the Thrivalist Signature Sobriety Course 


Follow Rochelle here on Instagram

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Sober Not Sorry by ThrivalistBy Georgie Irvine

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