Affiliate offers and endorsements are common in the online business world and with good reason -- there is a lot of money to be made. However, there is also a "dark side" of affiliate marketing that few talk about and many involved will deny. Are you part of this? If so, is it costing you more than you're bringing in? In This Episode: How Amazon deals with biased book reviews What people look for when you endorse something (and what they don't care about) When affiliate offers go bad... 3 things to consider before you give an endorsement or recommendation to your audience Links To Things I Talk About: Amazon Get The RED Podcast App – It’s FREE! RED Podcast – Android App RED Podcast – iPhone App Help Your Entrepreneur Friends Reach More People... If you like RED Podcast, I'd appreciate you telling a friend (maybe even two). And if you really like RED, subscribe now via Apple Podcasts and you'll never miss an episode.