Generating Demand: Stories from the B2B Trenches

Redefining Revenue Marketing with Nicole Fusilier


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In this episode, Nicole shares how she empowered her Marketing department, which was over budget and not achieving goals, to achieving or exceeding KPIs for more than six quarters in a row - and even took the company through IPO.
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Generating Demand: Stories from the B2B TrenchesBy Amanda McGuckin Hager

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