If you’re listening to this podcast, you probably already see at least some value in podcasting. But have you ever been curious about how your business can leverage podcasting? I have been approached several times by various “done-for-you” podcasting services, but when Doug Sandler of Turnkey Podcasting reached out to me, I thought he had more than the average to offer. 

 

We talk not only about how organizations can monetize their own podcast authentically and organically, but also about Doug’s journey, some lessons he’s learned, how he defines success, how he built his business, and a personal story of he he missed out on a decade of his life because if his past views of chasing success. There is a lot of wisdom and practical value in this episode. Firstly, the perspective of a fellow business owner on how raising your consciousness allows you to make better decisions in your life. Secondly, the benefit of and how to best leverage podcasting for your business.

 

What You’ll Learn-

 

• The mindset that made Doug miss out on a whole decade of his life
• The switch that happened that made Doug redefine his ideas of success
• How to challenge our wiring to continuously want more
• The important distinction in philosophy of podcasting vs broadcasting
• Defining your niche for your podcast
• How to repurpose podcast content strategically
• Turning podcast guests in clients through authentic relationships
• How many people sabotage monetizing their podcasts
• Overcoming the main reasons people believe they can’t start a podcast

 

Links-

 

https://www.niceguysonbusiness.com/

www.turnkeypodcast.com/money

Doug’s Book- Nice Guys Finish First

 

Bio- Doug has interviewed hundreds of business leaders. As co-host of The Nice Guys on Business Podcast and an interviewer, Doug has interviewed digital marketing guru Gary Vaynerchuk, media superstar Arianna Huffington, ABC’s Dan Harris, Celebrity Apprentice Jeffrey Hayzlett, NY Times and Wall Street Journal best-seller Jeffrey Gitomer, and dozens of celebs and business leaders. As an author, Doug’s book, Nice Guys Finish First, is an Amazon best seller. Doug is a nationally recognized speaker and shares his Nice Guy’s relationship building message with businesses across the country. As Turnkey’s concept development expert, Doug works directly with clients on podcast planning and development.