Alex Hernandez quit his job, moved to Spain, and started a business with someone he had never met before at the start of a global pandemic. Today, he is the co-founder of Jobgether, the first platform for remote-first companies.

If you enjoy listening to the show, please subscribe and leave a review!

Resources mentioned during the episode: The Outsiders Business Academy - A self-paced course for you to work through in your own time, to learn – and implement – the foundations of building a profitable business that lets you escape the 9 to 5. www.onestepoutside.com/course

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources:

Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com

I've heard countless coaches push the 'high-ticket' (i.e. multiple £000 investment) business model and encourage you to double, triple, explode your prices so that you are "charging what you worth". And, yes, a lot of people starting out in their expert businesses will tend to undercharge and so could do with a bit of encouragement.

However, is it always the right decision to raise your prices? And what do you need to consider if that's what you're going to do?

In this week's episode, we look at...

• The importance of getting clear on your personal vision for your business and what that means in terms of an overall income target.
• The danger of comparing your rates to those of your competitors without knowing the context behind them.
• The argument for raising your prices, and how to approach your pricing with confidence and integrity.

Listen in to evaluate whether you should be raising *your* prices.

If you enjoy listening to the show, please subscribe and leave a review!

Resources mentioned during the episode:

The Outsiders Business Academy - A self-paced course for you to work through in your own time, to learn – and implement – the foundations of building a profitable business that lets you escape the 9 to 5. www.onestepoutside.com/course

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com

Many of the clients I work with, like me, come from an academic background where they have studied for advanced degrees and continue to bring this rigour to their expert business today.

However, although there is huge value to be found in personal and professional growth and development, it's not always the right priority and it may rather be getting in the way of your results.

In this week's episode, we are discussing how...

• Lifelong learning and dedication to improving your craft and providing a better service to your clients is an admirable and necessary part of running your own business.
• Delaying action until you have this one more qualification can, in fact, be a form of procrastination distracting you from the scary work that will truly move you forwards in your business.
• You absolutely can, and often should, get moving before you have all the pieces in place, and you can always learn as you go.

Tune in to this week's podcast episode for a gentle nudge towards taking imperfect action before you're 100% ready.

If you enjoy listening to the show, please subscribe and leave a review!

Resources mentioned during the episode:

The Outsiders Business Academy - A self-paced course for you to work through in your own time, to learn – and implement – the foundations of building a profitable business that lets you escape the 9 to 5. www.onestepoutside.com/course

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources:

Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com

There is so much free information out there, and so many well-intentioned people trying to offer their advice as to what strategy you should be following. It can be inspiring and very informative to consume this kind of content when you're first starting out.

However, following all these different experts can actually be quite damaging to your business. In this week's episode, we are looking at how...

• The strategy that worked for today's industry leaders when they were starting out 10 years ago - or the one that they are using at their more advanced level today - is likely not going to be the right one for you in your business today.
• Creating a patchwork strategy for your own business based on a mix of other people's approaches is not going to be effective.
• You will become completely overwhelmed if you try to do *all the things* early on.

Have a listen to this week's podcast episode for more on why you might not want to keep following all those gurus going forwards.

If you enjoy listening to the show, please subscribe and leave a review!

Resources mentioned during the episode:

The Outsiders Business Academy - A self-paced course for you to work through in your own time, to learn – and implement – the foundations of building a profitable business that lets you escape the 9 to 5. www.onestepoutside.com/course

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com

It's ten years to the day that Anna set off on her solo trip across South America, a trip that gave her the confidence and the perspective to make some big changes in her life.

In this episode, Anna reflects on...

• The experiences she had on her trip, and how they changed the way she thought about work and different lifestyle choices.
• How this trip led to the bigger decision of quitting her job and leaving her flat, and her friends, for new adventures.
• The value of taking time out to gain a different perspective on your priorities in life.

Tune in for a slightly self-indulgent episode of looking back to the big adventure of 2013...

If you enjoy listening to the show, please subscribe and leave a review!

Resources mentioned during the episode: Leaving the Corporate 9 to 5 – After interviewing 50 people who have left the corporate 9 to 5 to forge their own path, Anna has collected their stories in a book that will inspire you with the possibilities that are out there and reassure you that you're not alone in looking for an alternative. www.leavingthecorporate9to5.com

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources:

Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com

Sarah is a thought leader, coach and creative entrepreneur.

But as a true 'Carouseller' (someone who thrives on living a varied life) she is also a pricing coach, pianist, learning designer, songwriter, composer, writer, qualified secondary school languages teacher and podcaster.

If you enjoy listening to the show, please subscribe and leave a review!

The Outsiders Business Academy - A self-paced course for you to work through in your own time, to learn – and implement – the foundations of building a profitable business that lets you escape the 9 to 5. www.onestepoutside.com/course

Sarah's "quitting quadrant": https://mailchi.mp/37b57f29026e/the-quitting-quadrant

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources:

Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com

As AI tools like ChatGPT become more widely available, business owners and marketers are increasingly turning to these tools to enhance their content creation and marketing efforts. But what does this mean for authenticity in marketing? Can we use these tools with integrity, or are they paving the way for a new era of inauthentic content creation?

As a former digital marketing consultant and current writer, I'm sharing my experiences with ChatGPT and offering insights on how to use this tool in a way that serves both your business and your clients.

In this episode, we discuss...

• The ethical considerations of using AI in marketing
• The benefits and drawbacks of using these tools for content creation
• How to use ChatGPT in an ethical way

Whether you're a seasoned marketer or a business owner just starting out, this episode will challenge you to think more deeply about the role of AI in business and how you can use it in a way that enhances your creativity without sacrificing authenticity.

If you enjoy listening to the show, please subscribe and leave a review!

Resources mentioned during the episode:

The Outsiders Business Academy - A self-paced course for you to work through in your own time, to learn – and implement – the foundations of building a profitable business that lets you escape the 9 to 5. www.onestepoutside.com/course

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources:

Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com

Are you turned off by a lot of marketing tactics?

You know that effective marketing and sales tactics can be powerful tools for growing you business, but you also sense that some of these tactics can be pushy, manipulative, or even downright unethical. So, can marketing ever be ethical? And if so, how can you build a business that is both successful and authentic?

In this week's episode, we explore...

• The good, the bad, and the ugly sides of marketing
• How to balance the need for growth with the desire for integrity
• Practical tips and strategies for building a business that feels good for you and your clients

Whether you're a seasoned marketer or a business owner just starting out, this episode will challenge you to think more deeply about the ethics of marketing and how you can build a successful, authentic, and ethical business.

If you enjoy listening to the show, please subscribe and leave a review!

Resources mentioned during the episode:

The Outsiders Business Academy - A self-paced course for you to work through in your own time, to learn – and implement – the foundations of building a profitable business that lets you escape the 9 to 5. www.onestepoutside.com/course

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources:

Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com

Are you following the right strategies for your business?

You will find yourself moving through different stages where you will face different challenges, and require different strategies, as you build your expert business and escape the 9 to 5.

In this week's episode, you will discover… • The 3 stages that you will progress through as you build your expert business • The different challenges you'll face at each of the 3 stages • Specific priority areas and strategies to follow at each stage

Tune in to identify which stage of business you are currently in, and where you should be focusing to move up to the next level.

If you enjoy listening to the show, please subscribe and leave a review!

Resources mentioned during the episode:

The Outsiders Business Academy - A self-paced course for you to work through in your own time, to learn – and implement – the foundations of building a profitable business that lets you escape the 9 to 5. www.onestepoutside.com/course

Book a free consultation - Get on the phone with Anna to discuss your unique goals and situation to determine the best programme for you, so you can start taking action towards creating the business and lifestyle you desire. www.onestepoutside.com/free-coaching-consultation/

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources:

Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com

Can you live around the world as a young family?

In this week's episode, Anna speaks to Elodie Ferchaud in the latest in her interview series. Elodie is a travel enthusiast, mum of three, and remote work advocate. In 2022, she took her family around the world with Boundless Life, and she is now working for that same start-up as head of demand generation.

Have a listen to understand how Elodie's definition of success has evolved, and how she has found her 'ikigai' in her new role.

If you enjoy listening to the show, please subscribe and leave a review!

Resources mentioned during the episode:

The Outsiders Business Academy - A self-paced course for you to work through in your own time, to learn – and implement – the foundations of building a profitable business that lets you escape the 9 to 5. www.onestepoutside.com/course

Join the free Facebook community: https://www.facebook.com/groups/onestepoutside/

Follow Anna on Instagram: https://instagram.com/annaselundberg

Get started with these free resources: Explore a broader definition of success https://onestepoutside.com/success

Find a way to quit your job and start your own business https://onestepoutside.com/roadmap

Get a free assessment of your business https://onestepoutside.com/scorecard

Discover the book, Outside of the Corporate 9 to 5:

https://outsideofthe9to5.com