In this episode, I’m unpacking one of the biggest lessons I’ve learned as a leader when it came from hosting my first multi day international event, Wildfire Live.
I shed light on the standards of 'success', the ones you consciously or subconsciously took on from the industry and started using as proof of whether you’re “successful” or not.
I’m sharing the full story of launching Wildfire Live in Costa Rica from publicly declaring a goal of 100 women in the room and not hitting it, holding months of pressure, shame, and self-judgment to ultimately hosting an experience with 30 women that changed everything.
Inside this episode, we talk about:
Why borrowed industry benchmarks quietly run your nervous system
The difference between surrender and throwing in the towel (they feel similar in the body, but they are not the same)
How athlete mentality shaped the way I set goals and where it didn’t apply
The moment I realized the number I was chasing wasn’t even mine
Why “bigger” doesn’t always mean better and when depth is the actual metric
The shame women carry when they don’t hit public goals (and why it’s unnecessary)
How giving your all matters more than hitting the number
Why the universe sometimes gives you exactly what you asked for, just not how you expected
I share what it was like leading up to the event, selling all the way through, questioning myself, feeling the weight of expectations, and then what happened when I finally saw the room filled with the exact women who were meant to be there.
This episode is also where I explain the shift I’m making now:
I’m no longer creating “events.”
I’m no longer doing intimate retreats or large-scale conferences.
I’m building retreats at scale, experiences designed for depth, integration, masterminding, and real transformation, without the burnout, hype cycles, or information overload.
If you’re:
Launching something big
Hosting an event, retreat, or program
Chasing a number you think you should want
Or questioning whether you’re failing because you didn’t hit a goal…
This episode will reframe everything.
🎧 Listen if you’re ready to stop proving yourself to borrowed standards, and start building from what actually creates transformation