Releasing Potential

Releasing Potential in conversation with Rachael Bee, CEO of iluvlive, artist manager and MMF Board Member


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Why Rachael?

Rachael ran some of the seminal black music nights of the early 90’s as well as presenting on youth Radio & TV.

She went on to launch the MTV Lick Parties and specialise in urban marketing working for Universal and Sony before joining Def Jam UK as General Manager. She later managed Ladies First (Polydor) and Aaron Soul (Def Jam).

Rachael is now the owner and CEO of ILUVLIVE, a not for profit live music and artist development platform supported by Arts Council England.

ILUVLIVE’s sister company ILUVMGNT looks after Izzy Bizu (Sony), Emmavie, Anjelo Disons, Damn Shaq and Vibbar.

In this episode Rachael tells you about:

  • The importance of recognising your transferable skills
  • Developing a clear identity so you stand out from the crowd
  • The wisdom of crowd philosophy
  • #BlackLivesMatter - ‘everybody is talking about race’
  • Useful links to click for even more:

    ILUVLIVE: https://www.iluvlive.co.uk

    Insta: https://www.instagram.com/rachael_iluvlive/

    Please let us know your thoughts about this podcast at:

    Thank you

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    Releasing PotentialBy Geoff Langston