In this episode of RecTalk, Nitin Sharma sits down with Kerry Greenland, Founder of Vantage Recruitment and TEAM Member of the Year 2024, to talk about the realities of running a successful recruitment business in a world of AI, KPIs, and burned-out consultants.

Kerry doesn't just share insights—she drops truth bombs. From her anti-KPI philosophy to her donut-powered BD strategy, she reveals how she’s built lasting client relationships, steered clear of transactional traps, and transitioned her agency into a professional services model.

We also dive into:

• Why “have you got any jobs?” is the worst BD line recruiters still use.
• The danger of unqualified vacancies and why saying no could save your sanity (and business).
• Building trust that gets you referrals, repeat business, and a red wine wishlist.
• Her AI-powered CV formatting tool, QuickSmart CV, built by recruiters, for recruiters.
• The power of peer networks, and how being a part of TEAM Network helped her survive COVID and thrive post-pandemic.

And yes, she talks tech—including how AI is a tool, not a threat, and how recruiters can use it intelligently to elevate their game.

Who this episode is for:

• Independent recruiters and solo agency owners fed up with cold calls and salesy BD scripts.
• Anyone looking to pivot from placement-based revenue to long-term consulting income.
• Recruiters struggling to stay motivated in a tech-dominated, candidate-shy market.
• Fans of donuts, honesty, and AI that actually saves you time.

This episode is proudly sponsored by RecCircle — your go-to platform for building referral-driven recruitment networks. Empower your community. Recruit smarter.

https://www.reccircle.co.uk/

🔗 Connect with Kerry Greenland

LinkedIn: https://www.linkedin.com/in/kerry-greenland/

Vantage Recruitment: https://www.vantage-recruitment.co.uk/

Quick Smart CV: https://www.quicksmartcv.com/

🔗 Connect with Nitin Sharma

LinkedIn: https://www.linkedin.com/in/nitin-rectools/

Rectools.io: https://www.rectools.io/

Find out more about the Recruitment Curry Club:

https://www.linkedin.com/company/the-recruitment-curry-club/

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