Discover the transformative power of a well-crafted LinkedIn presence with Julie Livingston, president of Want Leverage Communications, as she unveils the secrets behind solidifying your stature as an industry leader. Throughout our engaging conversation, Julie, a seasoned LinkedIn strategist, shares her journey from public relations to specializing in executive online visibility and the profound impact it has on personal branding. She meticulously outlines the significance of intertwining core values and content pillars to forge meaningful connections and witness a surge in followers and engagement—a testament to the potency of authentic thought leadership in the digital age.

As we navigate the intricacies of personal branding with Julie, she explains how the strategic storytelling and authentic engagement of C-level executives on LinkedIn can serve as a cornerstone for attracting top talent and reinforcing internal morale, especially within tech companies. This episode sheds light on the nuances of being a brand ambassador where the recognition of team achievements and the transparent sharing of challenges resonate with a sense of community. Julie emphasizes the meticulous planning and agility necessary in maintaining an executive's digital visibility and delivering effective communication, all while fostering a vibrant corporate culture that thrives on inclusivity and shared objectives.

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Eric Eden on LinkedIn

Unlock the power of SEO strategy with Brandon Leibowitz, a seasoned expert since 2007, who joins us to share his insights on transforming web traffic through meticulous restructuring and precision in targeted content. Imagine tripling your website's traffic in just a few months; Brandon reveals how he achieved this remarkable feat in the travel industry by overhauling the site's structure and integrating focused keywords. It's a tale of SEO success that not only defies expectations but sets a new benchmark for digital marketing excellence.

In our conversation, Brandon delves into the nitty-gritty of his approach, highlighting the essential role of backlinks and the creative tactics he employs for link-building, such as podcast appearances and leveraging trade publications. With a blend of technical mastery and strategic creativity, he imparts valuable lessons and strategies for any marketer or business leader eager to skyrocket their online presence. This episode is an arsenal of actionable insights that promise to reshape your understanding of effective marketing and propel your brand to new heights of visibility and reach.

For more information on the resource Brandon shared visit his site at 
https://seooptimizers.com

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Visit the Remarkable Marketing Podcast website to see all our episodes.

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Eric Eden on LinkedIn

This is an introduction to the Remarkable Marketing Podcast series.  We will interview over 100 marketing executives over the next year to get insight into the best marketing they have ever done.

Send us a Text Message, give feedback on the episode, suggest a guest or topic

Visit the Remarkable Marketing Podcast website to see all our episodes.

Visit the Remarkable Marketing Podcast on YouTube

Remarkable Marketing Podcast Highlights on Instagram

Eric Eden on LinkedIn