Les Seddon-Brown (CEO and producer of Rematch) takes us through the makings of this unique show and how they were able to engage a higher-than-average attendance by first time Immersive goers of all ages and members of the global majority and dive into how the show resonated with a broad and diverse cast, crew, audiences and communities alike.

Rematch remagine the greatest stories in sport as live immersive events. Part immersive theatre, part festival, Rematch allows audiences to time-travel back to experience these stories as if they were there. Over 78 shows, Rumble in the Jungle Rematch gave fans in London the opportunity to travel back to Zaire 1974 to witness the Greatest boxing fight in history between Muhammad Ali and George Foreman. 

This talk was recorded at the Immersive Experience Network Summit in October 2024 and is supported by Arts Council England and our industry partners Illusion Design & Construct, Mance Communications, White Light, Deterministic, Immersif, d&b audiotechnik, Scene2, Little Lion Entertainment, Entourage, and Vista Insurance.

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