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This podcast is with Jeremy Roberts from Infinitude Creative Group on using the Fogg Behaviour Change Model for designing learning solutions that are easier to use and more engaging. The model takes into account your audiences’ motivation, their abilities and prompts to engage them. Jeremy uses some great examples of the model in action. He encourages L&D professionals to go beyond looking at the way other organisations are designing learning solutions to thinking why the marketing is working and how new services are being designed.
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By Sprout Labs, Robin Petterd4.9
77 ratings
This podcast is with Jeremy Roberts from Infinitude Creative Group on using the Fogg Behaviour Change Model for designing learning solutions that are easier to use and more engaging. The model takes into account your audiences’ motivation, their abilities and prompts to engage them. Jeremy uses some great examples of the model in action. He encourages L&D professionals to go beyond looking at the way other organisations are designing learning solutions to thinking why the marketing is working and how new services are being designed.
Useful links