Integrity Moments

Reopening, Part II: Testing Your Hypotheses


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In this series we are examining what we can learn from entrepreneurs about restarting our businesses post-lockdown. Yesterday, we learned that startups test hypotheses and adapt as necessary. But, what does that look like? Some entrepreneurs identify their most critical hypothesis and design a low-cost experiment to test it. They iterate through a “build-measure-learn” loop as rapidly as possible, zeroing […]
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Integrity MomentsBy Rick Boxx

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