Industrial distribution rarely makes headlines, yet it quietly powers nearly every corner of the modern economy. When factories run, hospitals operate, and infrastructure stands strong, it’s because an intricate and largely invisible supply network is performing as intended. . Today, that network is under pressure from rising customer expectations, global volatility, and rapid advances in artificial intelligence. Even industries built on stability are being forced to rethink how they operate; the question is, can they adapt fast enough?  

On this episode of The Reboot Chronicles, we sit down with Brian Walker, Chief Product Officer of WW Grainger. Founded in 1927 and headquartered in Lake Forest, Illinois, Grainger is a Fortune 500 company generating $18 billion in annual revenue, employing roughly 26,000 people, and delivering more than 30 million products daily to customers across nearly every U.S. ZIP code’ now imagine the global reach. . Brian is leading one of the largest B2B digital transformations in the world, rebooting how industrial, commercial, and government buyers connect and transact at scale; as pressure to modernize accelerates with diminishing margins.  Let’s explore how this 20year veteran is leveraging technology to prove that reinvention is not only possible, but profitable