Suneet sits down with Chris Gurnee, a Seattle-based real estate powerhouse who has been dominating the Pacific Northwest market since 2004. Chris shares his incredible journey from selling shoes at Nordstrom for 11 years to building one of Washington State's most respected real estate teams. With brutal honesty, he reveals the critical systems and mindsets that have kept him successful through multiple market cycles—from his obsessive phone discipline (60,000+ calls and counting) to his revolutionary approach to team culture built on faith, family, and work harmony. Chris doesn't hold back as he discusses his biggest early mistakes, why he resisted coaching for 20 years, and the game-changing impact of finally submitting to professional guidance. He shares tactical gold including his pre-negotiation strategy that closes deals before even showing properties, his unique Jedi mind trick for overcoming call anxiety, and why he's aggressively recruiting right now in preparation for the coming rate drop and buyer surge. Whether you're a solo agent struggling with consistency, a team leader trying to scale, or just someone who wants to understand what separates the top 1% from everyone else, this episode delivers actionable insights you can implement immediately. Chris's philosophy is simple but powerful: use the phone relentlessly, stay ahead of market shifts, show up for your team consistently, and never stop learning. This conversation is required listening for anyone serious about building lasting success in real estate.

Chapters:

• (00:00:00) - The Power of Sacrifice: Are You Aligned with the Journey?
• (00:01:18) - From Nordstrom Shoes to Real Estate: The Foundation of Customer Service
• (00:03:00) - Making the Leap: Why I Quit My 11-Year Job to Sell Real Estate
• (00:04:00) - The Biggest Mistakes: No CRM, No System, No Coach
• (00:06:00) - Why I Never Had a Coach Until Now (And Why That Was a Mistake)
• (00:09:00) - Building a Team Culture: Faith, Family, Work Harmony
• (00:11:00) - Pre-Negotiating Every Deal: The Strategy That Closes More Listings
• (00:13:00) - The Art of Negotiation: Stroke the Ego and Follow Up to Death
• (00:15:00) - Phone Power: How 60,000 Calls Built My Business
• (00:16:00) - The Jedi Mind Trick: Overcoming Call Anxiety Forever
• (00:19:00) - Preparing for 2025: Why the Buyer Bloodbath is Coming
• (00:21:00) - Write It Down or Lose: The Habit That Changed Everything
• (00:22:00) - The Biggest Mistake Team Leaders Make: Not Showing Up
• (00:24:00) - Final Advice: Get Coached Now, Don't Wait 20 Years Like I Did

Links and Resources:

• Website
• Chris Gurnee on LinkedIn
• Reside Platform

Thanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

Tyler Morton manages nine real estate offices across three states with 200 agents and minimal staff by leveraging AI and automation systems. After being constantly interrupted by agent questions ranging from WiFi passwords to complex broker inquiries, Tyler built Victoria—a custom AI assistant that answers 90% of agent questions automatically and routes the rest to specialized staff members. In this conversation, Tyler shares his hands-on experience building AI tools using no-code platforms, his strategies for systemizing brokerage operations, and practical AI applications including automated onboarding workflows in Go High Level, AI avatars with Hey Gen, and using tools like Comet Browser to automate MLS listings. He also discusses emerging opportunities like ChatGPT search leads, Reddit strategies, and why agents need to become trusted information sources before AI makes property valuation errors obsolete.

Chapters:

(00:00:00) - Introduction and Tyler's Real Estate Background

(00:04:00) - The "Got a Minute?" Problem: Why Tyler Built Victoria AI

(00:08:00) - Building Custom AI Solutions with No-Code Tools

(00:13:00) - Go High Level: Automating Agent Onboarding

(00:16:00) - How Victoria AI Works: Text, Voice, and Knowledge Base

(00:22:00) - Micro SaaS Opportunities for Real Estate Brokers

(00:25:00) - AI Email Newsletters: 70% Open Rates with Beehive

(00:27:00) - Hey Gen AI Avatars and Sora 2: The Future of Content Creation

(00:31:00) - The BE Computer Bracelet: AI-Powered Daily Assistant

(00:37:00) - ChatGPT Search Leads: The New Future of Real Estate Marketing

(00:40:00) - Comet Browser: Automating MLS Listings with AI

(00:45:00) - Using Manus AI to Find High-ROI Neighborhoods

(00:48:00) - Final Advice: Start Using ChatGPT 20 Minutes Daily

Links and Resources:

• Tyler Morton on LinkedIn
• Reside Platform

 In this episode of the Reside Platform Podcast, Suneet sits down with Kathy Courtney, Northern California's #1 luxury realtor and team leader at LPT Realty. Kathy shares her remarkable journey from running a mega team in the early 2000s to burning out completely, then deciding to start over and build the Courtney Group from scratch. She opens up about the "messy middle" of team building—the challenging phase where most teams fail—revealing that only 25% of new hires make it past six months. Kathy discusses her evolution as a leader, moving from a "general leading from the front" to a coach who leads from beside, focusing on asking questions rather than giving orders. She emphasizes the importance of understanding each team member's personal "why that makes them cry" and helping them discover their own path to success. The conversation covers practical topics including recruiting standards, daily lead generation metrics, the 80/20 rule in real estate, and why personal development is non-negotiable for top performers. Kathy also shares candid insights about working with her daughter Anna, the reality of 12-hour days, and why she almost threw in the towel multiple times before committing to her four-year vision of building a powerhouse team. 

Chapters:

(00:00:00) — Welcome to the Team Building Masterclass

(00:00:44) — Meet Kathy Courtney: The Leader Who Built It Twice

(00:02:25) — The Burnout That Changed Everything: Kathy's Raw Story

(00:05:01) — Starting Over: Building a Team From Scratch in 18 Months

(00:07:08) — The Messy Middle: Why 75% of Your Hires Will Fail

(00:12:30) — The Non-Negotiable That Separates Top Performers

(00:14:14) — What Nobody Tells You About Team Growth

(00:16:27) — From Indie Brokerage to Building a Market Center

(00:17:40) — The Keller Williams Transition: Lessons Learned

(00:18:17) — From General to Guide: The Leadership Shift That Changed Everything

(00:20:01) — Finding Your Team's "Why That Makes Them Cry"

(00:21:42) — The Exact Standards That Drive Million-Dollar Production

(00:23:46) — Mission, Values, and Beliefs: Building Culture That Lasts

(00:26:34) — Working With Family: The Anna Courtney Story

(00:28:35) — If You're Building a Team, Listen to This First

(00:31:40) — Connect With Kathy + Final Thoughts

Links and Resources:

• Website: https://www.thecourtneygroup.net/
• Kathy Courtney on LinkedIn: https://www.linkedin.com/in/kathycourtneyrealtor/
• Reside Platform: resideplatform.com

In this episode of the Reside Platform Podcast, Suneet sits down with John Rota, leader of Edmonton's #1 real estate team by transaction volume. John shares his journey from selling just 6 deals in his first year to building a powerhouse team of 48 agents projected to close over 600 transactions this year. John dives deep into the systems and strategies that fuel his success, including his heavy reliance on Google Ads for lead generation, his implementation of the "Money Time" framework for buyer lead accountability, and his innovative squad leader structure that scales mentorship across his growing team.

(00:00:00) Introduction

(00:03:00) Lead Generation Strategy: Why Google Ads Over Facebook

(00:06:00) The Money Time System: Accountability for Lead Follow-Up

(00:10:00) The Squad Leader Framework: Scaling Mentorship

(00:12:00) Growing to 600+ Transactions While Maintaining Quality

(00:13:00) Hiring Kylie: Finding the Right Sales Manager

(00:15:00) Training New Agents: Bootcamp + Reside Platform Integration

(00:19:00) Personal Habits and Work-Life Balance with a Young Child

(00:21:00) Common Mistakes Team Leaders Make

(00:23:00) Advice for Team Leaders: Forecasting Growth and Profitability

(00:25:00) Team Leader Split Philosophy: Everyone Pays the Same

Links and Resources:

• Move Team (MUVE Team)
• John Rota on Facebook
• Reside Platform

Suneet sits down with Courtney Levert, a 13-year real estate veteran who left her brokerage while 8 months pregnant to start her own team in Sarnia, Ontario. Courtney shares the raw reality of team building—including the financial valley of despair and the $1.1 million income drop her first year—while discussing her morning ritual of connecting with community members at local coffee shops, her rental property portfolio that started at 18, and why she closed her tanning salon during COVID. This conversation delivers real-world advice for agents at any stage, emphasizing the importance of nurturing relationships over chasing commission checks and building a team culture that feels like family.

00:00:00 - Introduction to Courtney Levert
00:01:29 - Giving Back: The Humane Society Connection
00:02:39 - The Grand Exit: Leaving the Old Brokerage at 8 Months Pregnant
00:09:03 - A Day in the Life: Coffee Shop Connections and Community Building
00:13:21 - Rental Properties: Starting at 18 and Building a Portfolio
00:17:21 - The Biggest "Oh Crap" Moment: The Financial Reality of Team Building
00:21:06 - Closing the Tanning Salon and Spa Business
00:23:21 - Being a Serial Learner: 9 University and College Degrees
00:25:50 - Advice for Realtors: Nurture Relationships, Not Commission Checks
00:27:20 - How to Connect with Courtney and Her Coaching Program

Links and Resources:

• Courtney Levert's Website: courtneylevert.ca
• Instagram: @courthallrealtor
• Reside Platform

Suneet sits down with Ross Hardy, leader of the Hardy Team in Spring Hill and Brooksville, Florida, and coach at Reside Platform. Ross shares his journey from skeptic to believer in simple recruiting tactics, reveals how his team dominates with Zillow Flex and YouTube, and offers no-nonsense advice for team leaders looking to scale their businesses. 

Chapters

00:00:00 - Welcome and Intro

00:04:46 - Top Recruiting Lever: Indeed Ads

00:09:37 - First Recruiting Advice for Coaching Clients

00:11:14 - The One Minute Email Tip Strategy

00:19:09 - Lead Generation: Zillow Flex as Top Source

00:22:56 - YouTube Strategy and Getting Started

00:24:00 - YouTube Content Strategy: Hyper-Local and Neighborhood Tours

00:28:41 - The Builder Story: Impact of YouTube Presence

00:32:57 - Scaling YouTube and Building the Ecosystem

00:33:22 - Lead Source Recommendations for Team Leaders

00:35:45 - Team Leadership Advice: Not Everyone is You

Links and Resource

• Ross’s YouTube Channel - Life in Spring Hill Florida -
• Ross Hardy on Instagram - (@rosshardy81) 
• The Hardy Team: https://www.hardyrealtor.com/
• Reside Platform - https://resideplatform.com/

In this episode, Suneet speaks with Alecia Scott. With 25 years in the real estate industry, Alecia shares her journey from stay-at-home mom to successful team leader, navigating market cycles, and creating a team culture that fosters long-term loyalty.

Chapters:

- 00:00:00 - Introduction and welcome
- 00:01:27 - Alecia's entry into real estate through late-night infomercials
- 00:03:45 - Evolution from solo agent to team leader
- 00:09:41 - Balancing family life with building a real estate business
- 00:14:59 - Philosophy on building and maintaining a strong team
- 00:19:30 - Celebrating 25 years in real estate
- 00:19:51 - Lessons learned through market cycles
- 00:24:53 - Personal development journey through real estate
- 00:32:02 - The impact of Tony Robbins on Alecia's career
- 00:34:28 - Advice for aspiring team leaders and agents
- 00:36:24 - Contact information for The Scott Team

Links and Resources:

- The Scott Team - https://www.thescottteam.com
- Contact Alecia Scott - (301) 252-2177
- Long Foster Real Estate - https://www.longandfoster.com
- Tony Robbins Programs - https://www.tonyrobbins.com
- Reside Platform - https://www.resideplatform.com

_________________________
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Welcome to Reside Platform Podcast! Join us as we discuss all things real estate and business related. As four entrepreneurs who own real estate companies in tech, investors, real estate, and management,  and eight-figure coaching companies, we offer unique insights and expertise on the latest trends and news in the industry. From marketing strategies to client acquisition, we share our experiences and tips on how to succeed in the competitive world of real estate. We also explore current events and trends that impact us all, providing valuable insights and actionable advice for listeners. Join us for engaging conversations and practical advice on how to thrive in the fast-paced world of real estate and business.

In this episode, Suneet sits down with Ross and Sarah Hardy, the visionary leaders behind one of Florida's top-performing RE/MAX teams. They reveal the exact blueprint they used to scale their business while still protecting what matters most—their freedom, family, and team culture. For real estate professionals looking to break through production plateaus without sacrificing lifestyle, the Hardys share their game-changing approach to leveraging virtual assistants and implementing systems like Follow Up Boss and CTE that create true leverage. You'll discover how this power couple navigates the unique dynamics of running a business together while maintaining a thriving marriage. Whether you're managing a growing team or preparing to scale beyond your personal production, Ross and Sarah deliver the uncomfortable truths and actionable strategies that have allowed them to consistently break records year after year. This conversation is packed with leadership frameworks, culture-building techniques, and proven systems you can implement immediately to scale with intention and purpose. 

Chapters:

00:00:00 Intro and Background
00:03:13 Delegation Mastery
00:04:13 Leadership Growth
00:11:42 Team Structure Blueprint
00:13:54 Systems for Scale
00:17:30 Culture Building Essentials
00:21:10 Aligning Team Goals
00:25:42 Freedom-Focused Leadership
00:34:33 Partnership Success Keys
00:35:35 Final Advice and Contact

Links and Resources:

• The Hardy Team Website
• The Hardy Team on Instagram
• Ross Hardy – [email protected]
• Sarah Hardy – [email protected]

In this episode of the Reside Platform Podcast, host Suneet Agarwal sits down with Chad Leonberg, leader of The Leonberg Home Team with eXp Realty, to unpack the realities of running teams in two states, rebuilding from scratch, and staying consistent in uncertain markets. Chad shares candid lessons from mistakes he made chasing “shiny objects,” why daily huddles transformed his culture, and how modeling action builds stronger teams. From confronting the hard truths about leadership to embracing personal development and taking 100% responsibility, this conversation is packed with actionable insights for ambitious real estate leaders looking to scale without sacrificing freedom, lifestyle, or authenticity

Chapters:

• 00:00:00 - Welcome to Reside Platform Podcast
• 00:01:44 - The quick decision to move to Florida
• 00:02:35 - How to manage a remote team transition
• 00:03:33 - Fear of starting over in a new market
• 00:06:14 - Why leaving production isn't a badge of honor
• 00:09:17 - Biggest Mistake: Not sticking to a consistent plan
• 00:11:03 - Using focused "lead meetings" for accountability
• 00:14:34 - Overrated Fad: Relying only on social media
• 00:18:04 - Tip for Culture: Lead by working alongside your agents
• 00:19:15 - Why personal development is everything
• 00:23:15 - Market Challenge: Finding high-intent clients
• 00:26:00 - Take 100% responsibility
• 00:26:48 - How to Connect with Chad

Links and Resources:

• Reside Platform
• Reside Platform Website
• Chad Website
• Chad on Instagram
• Chad on Linkedin 

In this episode of the Reside Platform Podcast, host Suneet sits down with Sarah Hardy, Director of Operations at The Hardy Team, to unpack how she helped transform the business from a small group of agents into a top-performing real estate team. Sarah shares her unique journey from school principal to real estate operator, and how she brought education-based leadership frameworks, data-driven decision-making, and systems accountability into the business. You’ll hear how The Hardy Team climbed into Zillow’s top 1%, built a thriving culture of accountability, and scaled operations without losing personal freedom. If you’re a team leader or broker-owner looking for actionable strategies to grow without chaos, Sarah’s story is a must-listen.

Chapters:

• 00:00:00 – Welcome to Reside Platform Podcast 
• 00:01:52 – Sarah shares her shift from principal to real estate ops.
• 00:02:25 – She outlines her background as teacher, coach, and principal.
• 00:04:52 – A recruiting event pushed her to leave education.
• 00:07:43 – First move in real estate: make the CRM data-driven.
• 00:10:36 – Convincing agents to adopt the CRM by showing impact.
• 00:12:54 – Holding standards with a CRM points system.
• 00:16:37 – Building leaders using school-style mentoring.
• 00:20:15 – YouTube brings in high-quality buyer leads.
• 00:22:22 – Applying education skills to agent training.
• 00:24:50 – Training agents with “I do, we do, you do.”
• 00:26:31 – Hiring for personality and culture fit first.
• 00:31:38 – Supporting agent goals with flexible systems.
• 00:34:47 – A leadership lesson on setting boundaries.
• 00:38:04 – Every agent must use CRM with fidelity.
• 00:39:27 –  How to Connect with Sarah

Links and Resources:

• Reside Platform
• Reside Platform Website
• The Hardy Team Website
• Sarah Hardy Email: [email protected]
• Ross Hardy Email: [email protected]