On today's Restaurant and Retail Marketing Flash Briefing, we look at how to calculate the ROI (return on investment) of those extra seats as you expand your indoor dining post pandemic and hopefully keep your new patio operating.

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This week we start a 4 part series on why outdoor dining will continue to drive restaurant traffic and what trends will be impacting its success.

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On today's Restaurant and Retail Marketing Flash Briefing, we look at International Women's Day and focus on why women have not made inroads as restaurant industry leaders both front and back of house. This year's hashtag is #BreakTheBias

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On today's Restaurant and Retail Marketing Flash Briefing, we look at the last in the media mix series…paid advertising. Carve off a bit of budget to pay for some media exposure. You control the message and the placement and by the way…social media really isn't free. You pay for it with your time and your data.

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On today's Restaurant and Retail Marketing Flash Briefing, we look at Earned Media and how the awareness we gain because our businesses are news worthy can be effective and cost effective in a post cookie tracking world.

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On today's Restaurant and Retail Marketing Flash Briefing, we look at how a cookie less world will force businesses to expand their channels beyond social media. Today, we examine the art of Earned Media channels.

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On today's Restaurant and Retail Marketing Flash Briefing, we look at how a cookie less world will force businesses to expand their channels beyond social media. Today, we examine the art of Owned Media channels.

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On today's Restaurant and Retail Marketing Flash Briefing, we look at how a cookie less world will force businesses to expand their channels beyond social media.

Hosted on Acast. See acast.com/privacy for more information.

On today's Restaurant and Retail Marketing Flash Briefing, we look at "Open That Bottle Night" where consumers and restaurants take that last, special bottle and embrace the savouring of it — not continuing to save it.

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On today's Restaurant and Retail Marketing Flash Briefing, we look at Google's new Privacy Sandbox which will follow in Apple's footsteps to allow users more control over how their online behaviour is tracked and marketed to.

Hosted on Acast. See acast.com/privacy for more information.