Michael Dahan, President of Retail Answers, has been a retail executive in the athletic footwear industry for 18 years.

In this episode, Michael gives insight on product differentiation, innovative marketing strategies and customer experience in retailing amidst intensified online competition. This conversation becomes more important today as online customers are increasing dramatically compared to those who visit brick and mortar stores.

Even though change is inevitable, and online transition is continually being adopted, listen in and get some tips on how a brick and mortar retailer can continue to thrive through partnering with labels, management of sales performance and much more.

Follow Michael on https://www.linkedin.com/in/michaeldahan/