In today's episode, Charlie welcomes guests from the Elevate Summit in Concord, North Carolina. He is joined by Manny Rodrigues, the Chief Operating Officer at Broad River Retail, and Lisa McLachlan, a Senior Account Manager for Tempur Sealy International.

They discuss the origins of the Elevate Summit, which was created as a product of the successful annual Sleep Summit. They explain how these events have proven to be effective at motivating and empowering Memory Makers. Manny emphasizes the importance of workshops and how they help build momentum by bringing people together to showcase new developments and stores. During his conversation with Lisa, she reveals some of the new products that Tempur Sealy is launching and how partnering with Broad River and attending the Elevate Summit can energize the busiest time of year in the market.

This episode on YouTube: https://youtu.be/1Rl92d2lulw

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