Marketing for a business can be complex. Especially when you have the kind of business that uses waivers as part of standard operation. This week we go over several ways these types of businesses can utilize that data collection as a great way to increase customer retention and provide a richer customer experience.

The best way to plan a more successful text marketing campaign is to review the data from previous campaigns. We have reviewed over 250 text marketing campaigns from some of our clients to help you in planning your next successful campaign.

Positive reviews are one of the most powerful tools a business has today. Are you making the most of the reviews available to you? How are you capturing reviews? This and much more on CityGro Live this week.

Every small business owner is also a full-time small business marketing executive. Today's technological marketing environment can be tricky to navigate. This week's topic is important whether you are new to the game or have been marketing your small business for years.

Even the best loyalty program can use some fine-tuning from time to time. This week we go over some great ways to increase customer participation and frequency of your loyalty program.

Referenced Blog Post: https://citygro.com/simple-way-to-boost-loyalty-card-effectiveness/

Attracting new customers to a business can take up a lot of time and money. This week we'll show you ways to enlist your existing customers as advocates for your business, keeping your retention efforts going, increasing your marketing reach and reducing the cost and effort that goes with attracting new business.

Many businesses require a signature as part of their operations for various reasons. The same documents used to gather these signatures can also be used to gather customer information for better retention marketing efforts. This week we will share with you the rules and regulations behind gathering these digital signatures.

Link to the E-Sign Act: https://www.gpo.gov/fdsys/pkg/PLAW-106publ229/html/PLAW-106publ229.htm

Your retention platform should feel like a natural part of your business and not an extra hoop to jump through for anyone. This week we uncover a simple tactic that we feel all retention software systems should be using. Plus 3 new features to CityGro's retention software.

Coming up with unique and engaging ways to improve your retention marketing strategy can sometimes be a monumental task. Join us as we cover some of the best ways to improve engagement with your customers to increase retention and frequency with your business.

It can sometimes feel like there is never enough time in the day to run a business and still get everything else done. By automating aspects of your marketing strategy you are able to keep your sanity and work on building your business.