Let's Talk Sales

Rethinking Your Marketing Strategy with Keith Reynolds

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Happy Monday, Let's Talk Sales listeners! This week's guest is Keith Reynolds.

Keith is the Founder and CEO of Publi.io LLC, a marketing consulting and training firm that helps companies transition from traditional marketing to an ROI-based content publishing strategy.

Over the course of his career, Keith has launched 11 startups. He also serves as a board member and fractional CMO of multiple organizations.

Keith is based in the New York metro area. We hope you enjoy this episode!

Discussion with Keith Reynolds:

In this episode, we cover:

  • Marketing via publishing and thought leadership
  • Utilizing virtual work for roundtable discussions and networking
  • Creating unique marketing strategies using Publio's 7 steps
  • Connecting the dots between in marketing and sales
  • Incorporating and tracking marketing data for better engagement

    • …And more!

    Featured on this episode:

    • Keith Reynolds on LinkedIn
    • Elizabeth Frederick on LinkedIn
    • Keith's Recommendations:
      • HubSpot
      • Content Marketing Institute
      • Check out Publio's website for free eBooks and an ROI calculator!
      • Text Publio to 88500 and you'll get free resources!
      • Check out Win Local
      • SAM.ai “Roundtables”
        • Be sure to tell these partners ‘Team Publio referred you’ on the Criteria for Success, Let’s Talk Sales podcast!
        • CFS Resource Recommendations:
          • Check out our eBook on The Ultimate Guide to Sales Targeting!
          • Subscribe to our blog!
          • Follow us on Twitter! @CFSPlayBook
            • Sales & Marketing Alignment
            3 Critical Areas Where Collaboration is Essential
            Download Now
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            The post Rethinking Your Marketing Strategy with Keith Reynolds appeared first on Criteria For Success.

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