In this episode of the RevAmp podcast, Mark Lerner is joined by Cameron Collins, RevOps Strategist at RevPartners, to explore the convergence of technical skills and strategic thinking in Revenue Operations roles.

Some of the topics Mark and Cameron cover include:

🧠 The Rise of AI: How artificial intelligence is transforming workflows, from automating technical tasks to enhancing strategic decision-making.
⚙️ Balancing Act: Should RevOps professionals focus on being more technical, more strategic, or both? Hear unique perspectives on what it takes to succeed in today's evolving tech landscape.
🔄 Democratizing Technology: How AI is lowering barriers for non-technical professionals, enabling them to build solutions without relying on developers.
💼 Future-Proofing Careers: Why merging technical know-how with strategic insights is critical for staying relevant in an era of rapid innovation.
🌟 Real-World Examples: Insights from companies like HubSpot, Klarna, and Salesforce on how AI is redefining tools and workflows.
🎙️ Whether you’re a RevOps leader, a HubSpot admin, or anyone navigating the intersection of tech and strategy, this episode offers actionable advice and future-focused insights.

📌 Chapters: 00:00 - Introduction
01:45 - The Changing Expectations in RevOps Roles
05:30 - How AI Is Transforming Technical and Strategic Workflows
10:15 - The Arms Race in AI Integration Across Companies
14:50 - Real-World Applications of AI in RevOps
19:30 - Balancing Technical Skills with Strategic Thinking
23:45 - AI’s Impact on Career Progression and Job Security
28:20 - The Future of CRMs and AI-Driven Tools
32:40 - Why Junior Developers Need to Think Strategically
38:10 - How to Future-Proof Your Career in Tech
42:30 - Final Thoughts and What’s Next in AI Innovation

📌 Key Takeaways:

AI as a career enhancer, not a replacement.
Why understanding business context is as crucial as mastering technical tools.
Tips for identifying workflow inefficiencies and automating solutions.
🎧 Tune in to explore how you can leverage AI, balance technical and strategic skills, and position yourself for success in the fast-evolving world of RevOps.

Don’t miss this engaging conversation packed with actionable insights! Subscribe to the RevAmp Podcast for more discussions with industry leaders. 🎉

👉 Share your thoughts! How are you using AI in your role? Comment below! 👇

#RevOps #ArtificialIntelligence #HubSpot #RevenueOperations #AIinBusiness #DealHub #RevAmpPodcast #FutureOfWork

In this episode of the Revamp Podcast, Mark Lerner, Director of Growth Marketing at DealHub, sits down with Demare Amacker, Director of Revenue Operations at AccessiBe, to explore how AI is revolutionizing RevOps and the future of tech stacks. From AI-driven lead classification to automation in sales enablement, Demare shares real-world applications of generative AI, like ChatGPT, that are streamlining workflows and boosting efficiency in revenue operations.

Demare and Mark also discuss the evolving role of RevOps in tool selection and implementation, the importance of strategic decision-making in tech stack management, and what to expect in 2025 as AI models continue to advance. Plus, they tackle the bold predictions for AI-driven CRM systems and the increasing value of genuine human interactions in a tech-heavy world.

Key Takeaways:
0:00 Introduction
1:30 Demare’s Role at AccessiBe and RevOps Evolution
5:45 How AI Assists RevOps in Automation and Workflow
11:20 Real-Life AI Use Case: Streamlining SDR Lead Vetting
15:55 Choosing the Right Tech Stack and the Build vs. Buy Debate
22:35 Klarna’s Bold AI Move: Could Chat Interfaces Replace CRM?
30:00 Trends in RevOps for 2025 and Community Growth

👉 Subscribe for more insights from industry leaders on all things revenue operations, AI, and sales enablement!

Welcome to another exciting episode of the RevAmp Podcast! In this episode, Mark Lerner, Director of Growth Marketing at DealHub, sits down with Jeremy Steinbring, the founder of RevOnyx, to dive deep into the world of Revenue Operations (RevOps), the challenges of CPQ (Configure, Price, Quote) systems, and how AI is shaping the future of the SaaS landscape.

Jeremy shares his decade-long journey in the tech and SaaS world, where he moved through various roles in marketing, sales, and customer success before falling in love with process optimization. He founded RevOnyx to help businesses streamline their tech stacks and optimize CRMs like Salesforce and HubSpot. In this episode, you’ll learn how RevOps can transform business workflows, the importance of connecting sales, customer success, and finance, and how the ever-evolving CPQ systems are critical to business growth.

💡 Key Topics Covered:
0:00 - Introduction to Jeremy Steinbring and RevOnix
2:45 - The role of RevOps in unifying business operations
6:30 - CPQ challenges and startup struggles
10:15 - HubSpot’s acquisition of Cashflow and future of CPQ
13:30 - Choosing the right CPQ system for scaling businesses
17:45 - The impact of AI on RevOps and SaaS tools
22:30 - Salesforce vs HubSpot: Ecosystem competition
26:15 - Salesforce CPQ and Revenue Cloud confusion
31:45 - Usage-based pricing models and their growing role
36:20 - The rise of AI and automation in RevOps
40:00 - Predictions for the future of AI and RevOps
Whether you're a RevOps professional, SaaS enthusiast, or just interested in learning how to optimize your business operations, this episode has something for you! Jeremy provides actionable insights and shares his experience on navigating CPQ, choosing the right tools for your business, and why AI could be a game-changer in the near future.

🔗 Learn more about Jeremy Steinbring & RevOnyx: 
[Website: revonyx.io](http://revonyx.io)  
LinkedIn: [Jeremy Steinbring](https://linkedin.com/in/jeremysteinbring)  
RevOps Communities: RevOps Co-op, RevGenius

🔔 Subscribe to RevAmp Podcast for more episodes like this one! 
[Follow DealHub for more insights on revenue operations, CPQ, and tech stack optimization.](https://www.dealhub.io)

#RevOps #CPQ #SaaS #RevenueOperations #DealHub #Salesforce #HubSpot #AI #BusinessGrowth #Podcast #TechStack

🚀 Navigating the AI Wave: Insights on CRM, Sales, and the Future of Work with Kyle Jepson

In this episode of the RevAmp podcast, host Mark Lerner sits down with Kyle Jepson, HubSpot’s Evangelist and AI enthusiast, to discuss the latest trends in CRM, sales, and the evolving role of AI in business.

From HubSpot’s Breeze AI features to balancing traditional CRM functionality, Kyle shares his personal take on how these innovations will shape the future of work. This episode is packed with insights on AI, sales automation, and how CRM platforms are adapting to meet the needs of both small businesses and enterprise-level companies.

🔥 Key topics include:

• How AI is transforming CRM and sales processes
• The future of sales tools and CRM platforms beyond AI
• HubSpot’s new AI-powered Breeze and its implications for businesses
• The importance of balancing innovation with core functionality
• The role of RevOps in scaling teams and managing complexity

Kyle also shares his journey at HubSpot and his thoughts on the rapidly evolving landscape of customer engagement and sales.

📌 About Kyle Jepson
Kyle Jepson is a leading voice at HubSpot Academy, where he educates and inspires CRM users worldwide. As HubSpot’s Evangelist, he’s at the forefront of AI-driven CRM trends and shares invaluable insights for anyone looking to stay ahead in the world of sales and technology.

🎧 Why You Should Watch: If you're interested in the future of work, AI in sales, or simply want to stay ahead in CRM innovation, this episode is a must-watch! Whether you’re in sales, marketing, RevOps, or a tech enthusiast, Kyle’s insights will give you a clearer understanding of where the industry is headed.

🔔 Don’t forget to subscribe to the RevAmp podcast for more episodes on AI, CRM trends, and the future of sales!

Welcome to a special episode of the RevAmp podcast! 

🎙️ In this episode, Mark Lerner, Director of Growth Marketing at DealHub, is joined by Nico Lafakis, Revenue Operations Strategist at New Breed, for his second appearance on the show. They dive deep into the buzz around AI, CRM innovations, and the big takeaways from recent events like Inbound and Dreamforce.

What You’ll Learn:
🔹 AI & CRM Innovations: Explore how AI is being integrated into CRM tools and the implications for sales teams. From HubSpot’s Breeze to Salesforce’s Agent Force, discover how these tools are reshaping the landscape.

🔹 Event Highlights: Get the inside scoop on the latest trends and releases from Inbound and Dreamforce, and what they mean for the future of sales and marketing operations.

🔹 The Role of Meaning in Sales: Nico shares his perspective on how automating the minutiae can bring back the 'meaning' to sales roles, allowing reps to focus on what truly matters—building relationships and closing deals.

🔹 HubSpot vs. Salesforce: A candid discussion on the differing philosophies of these two CRM giants. Why are more large companies considering a switch to HubSpot, and what does this mean for Salesforce?

🔹 AI Agents in Action: Learn about HubSpot’s new suite of AI tools, including Breeze and Agent AI, and how they can help sales teams with everything from prospecting to content creation and lead scoring.

Key Quotes:
🗣️ “HubSpot is moving towards being more community-centric, focusing on enabling users to do more meaningful work rather than just pushing tools.” - Nico Lafakis

🗣️ “AI is allowing companies to operate at an enterprise level with small business headcount. It’s a game-changer for revenue operations.” - Mark Lerner

Episode Breakdown:
00:00 - Introduction & Background
03:15 - AI Hype vs. Reality: What’s Actually Happening?
08:40 - Key Takeaways from Inbound & Dreamforce
15:20 - HubSpot’s AI Suite: Breeze & Agent AI Explained
22:45 - The Future of AI in Sales: What's Next?
30:10 - HubSpot vs. Salesforce: A Shift in the CRM Market
37:50 - Predictions for Next Year’s Inbound
44:10 - Closing Thoughts & Where to Find Nico

🔗 Links & Resources:

Follow Nico Lafakis on LinkedIn - https://www.linkedin.com/in/nlafakis/
Learn more about New Breed: https://www.newbreedrevenue.com
Check out our latest RevAmp episodes: https://www.dealhub.io/revenue-podcast
Don't forget to like, comment, and subscribe to stay updated on the latest in RevOps and Sales! 🔔

#RevAmpPodcast #AI #SalesOperations #RevOps #Inbound2024 #HubSpot #Salesforce #RevenueOperations #GrowthMarketing

In this episode of the RevAmp podcast, Mark sits down with Samantha Wagner, Sales Ops Specialist at AlayaCare to discuss the age old RevOps question: Is it a tool or process problem?

Here's the breakdown of this week's episode:

1. The guest, Samantha Wagner, works at a health tech company called Elia Care, where she is involved in revenue operations, deal desk, and implementing tools like DealHub.

2. They discussed the challenge of balancing the desire for new tools/technology versus focusing on improving processes first. Samantha shared that initially they tried to solve issues by implementing DealHub, but then realized they needed to revisit their underlying processes.

3. Samantha emphasized the importance of involving a wide range of stakeholders when implementing new tools or processes, to make sure all relevant perspectives are considered. This helps avoid having to redo work later.

4. As a revenue operation professional, Samantha sees her role as a change agent, but acknowledged the cultural challenges of driving change, especially across different departments. She emphasized the importance of getting buy-in from executive leadership to help drive adoption at the front-line level.

5. Overall, the discussion focused on the balance between tools, processes, and change management that revenue operations professionals need to navigate.

Enjoy and don't forget to like, share, and subscribe!

In this episode of the RevAmp podcast, host Mark Lerner sits down for an in-depth discussion with Jesse Morris, VP of Global Revenue Operations at Keepit. 

Here's what Mark and Jesse cover:

1. Friction in the sales process: Jesse discusses friction from the perspective of both the sales reps and the customers/buyers. This includes issues like the quote-to-cash process, data/insights access, and enabling partners.

2. The impact of rapid change and adaptability: The podcast discusses how the rapid changes over the past 5-6 years, such as the shift to remote work during COVID, have increased the importance of revenue operations and the need for adaptability and flexibility in sales processes.

3. Balancing standardization and flexibility: Jesse notes the challenge of building standardized sales processes while also allowing for flexibility to accommodate different customer needs and edge cases. Finding the right balance is key.

4. Breaking down silos and cross-functional alignment: As organizations grow larger, the issue of siloed teams with misaligned metrics and data becomes a challenge that rev ops teams need to address.

5. Incorporating AI and automation: Mark and Jesse discuss the future of AI in the quote-to-cash process.

Like, share, and subscribe!

In this special episode of the Revamp podcast, host Mark Lerner welcomes Sean Lane and Laura Adint to discuss their upcoming book "The Revenue Operations Manual".

Sean and Laura share their motivation for writing the book, how they define revenue operations, and key prerequisites for implementing it.

They also dive into the strategic role of revenue operations, the importance of building internal partnerships, and how to navigate the tech landscape.

This episode offers valuable insights for revenue operations professionals looking to drive strategic impact within their organizations.

In this episode of the RevAmp podcast, host Mark Lerner and guest Brian Ossa dive deep into the evolving CRM ecosystem. 

They explore the contrasting approaches of HubSpot and Salesforce - with HubSpot rapidly pushing out new features and updates, while Salesforce takes a slower, more deliberate pace. 

Mark and Brian also discuss the rise of "pseudo CRMs" like Monday.com and Asana, which are incorporating more CRM functionality, and how that is impacting the traditional CRM landscape. This episode provides valuable insights into the dynamics shaping the CRM market and the strategic decisions being made by leading providers.

Key Topics Discussed:

- The rapid release cadence and product strategy of HubSpot compared to more established CRM platforms like Salesforce. 

- The emergence of "pseudo-CRM" tools like project management and marketing automation platforms that are encroaching on the traditional CRM market. 

- The changing CRM ecosystem, with new players gaining market share and the potential impact of a hypothetical Google acquisition of HubSpot. 

And much more!

#RevOps #CPQ #CRM #HubSpot #Salesforce #monday #asana #AI

In this episode of the RevAmp Podcast, we’re joined by Brantley Pace, a seasoned SaaS expert with over a decade of experience in revenue operations and go-to-market strategies. Brantley shares his insights on how RevOps is transforming the way companies reduce friction and generate demand across the entire customer lifecycle.

Discover how distributed teams can overcome gridlock and optimize the customer and sales rep journey, even in tech-heavy environments. Brantley dives deep into the evolving role of RevOps, the rise of technology-first strategies beyond SaaS, and the critical importance of efficiency in today’s competitive landscape.

Whether you're in RevOps, sales, or just looking to improve your go-to-market strategy, this episode is packed with actionable insights that can help drive your business forward.

Key Topics:

- The growing importance of RevOps in tech and beyond
- Strategies for reducing friction across the customer lifecycle
- The role of technology in scaling revenue operations
- How to align RevOps with demand generation and go-to-market goals

Don’t forget to like, comment, and subscribe for more episodes of the RevAmp Podcast, where we explore the latest trends and insights in revenue operations, sales, and marketing.

#RevOps #RevenueOperations #DemandGeneration #GoToMarket #SaaS #SalesStrategy #MarketingStrategy