Your business story is your magic: The good, bad, funny or unexpected. You need to tell it! In this episode, BizAngle Media founder Stefanie Batcho-Lino, a top-level journalist (ex-Bloomberg News, the Globe & Mail, AP and Agence France-Presse) discusses with Cavea Studio's Lisa McGrath, a marketing maven, how any company or entrepreneur can benefit from revealing their story in a podcast. Listen for the Top 3 Biz-lights to do a podcast in this intro to Biz Story Scoop.