In this episode of the KiDDS Biz Podcast, Dr. Tyler Hanks shares his journey in pediatric dentistry, emphasizing the importance of building a personal brand and utilizing social media to connect with patients. He discusses the significance of creating an exceptional patient experience and integrating airway health into dental practices. Dr. Hanks highlights the need for education in the field and how he aims to change the perception of dentistry through innovative strategies and a focus on patient care. In this conversation, Dr. Hanks shares his personal journey with airway treatment and its impact on his family and practice. He emphasizes the importance of patient education, particularly for parents who may not be aware of airway issues. He also discusses key performance indicators (KPIs) that help measure the success of his practice, the challenges of integrating new services like airway treatment, and effective marketing strategies. He also explains the different treatment plans available for airway issues and how to monetize myofunctional therapy. Looking ahead, he shares his aspirations for expanding the Happy Tooth brand and creating a franchise model that prioritizes patient-centered care.

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Dr. Ashley TiKTok: https://www.tiktok.com/@socopdo

Dr. Ashley Instagram: https://www.instagram.com/socopdo/

WildSmiles Braces: https://www.wildsmilesbraces.com/doctors/

WildSmiles Instagram: https://www.instagram.com/wildsmilesbraces/

Dr. Tyler Hanks Instagram: https://www.instagram.com/happytoothslc

Dr. Tyler Hanks TikTok: https://www.tiktok.com/@happytoothslc

00:00 - Unlocking Pediatric Dentistry Success

01:02 - The Journey of Dr. Tyler Hanks

04:46 - Building a Brand in Dentistry

10:12 - Harnessing the Power of Social Media

14:53 - Creating an Exceptional Patient Experience

20:03 - Integrating Airway Health in Pediatric Dentistry

26:25 - Personal Experiences with Airway Treatment

29:12 - The Importance of Patient Education

30:09 - Key Performance Indicators in Practice

34:27 -Challenges in Integrating New Services

38:45 - Marketing Strategies for Dental Practices

41:09 - Understanding Airway Treatment Plans

44:23 - Monetizing Myofunctional Therapy

46:48 - Future Aspirations for Happy Tooth

Keywords

pediatric dentistry, orthodontics, social media, patient experience, airway health, dental branding, dental practice success, innovative strategies, marketing in dentistry, dental care, airway treatment, pediatric dentistry, orthodontics, patient education, dental practice growth, myofunctional therapy, marketing strategies, dental KPIs, dental franchise, sleep apnea