RevOps Champions

Today's guest Aurora Toth, Partner & CMO at Chief Outsiders, advises marketers to align their strategy and tactics with broader business goals to drive revenue growth. Scaling quickly also requires cross-functional onboarding and training.

She describes marketing as both an art and a science, with the data and measurement aspects becoming increasingly important. While many marketers find it challenging to track sales from traditional marketing efforts, they should still attempt to quantify these activities, because failing to do so could result in budget cuts. 

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

In this conversation, Colleen O'Sullivan, former VP of Customer Success at HubSpot, discusses the importance of aligning teams and creating a customer-centric culture for business growth. 

Colleen emphasizes creating supportive employee experiences and continuously collecting feedback to ensure teams can provide a great customer experience. She also highlights the importance of weaving the company's mission and customer success stories into everyday work to motivate and inspire employees.

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

Today's episode features Greg Brown, RVP of Commercial Sales at impact.com. He urges companies to strive for simplicity over complexity when it comes to modifying their tech stack. 

Like several of our other guests, Greg suggests using pilot teams and a phased rollout when adopting new technology.  By incorporating feedback early on from these pilot groups, companies can identify process gaps or roadblocks before the full-scale implementation. This iterative approach enhances the effectiveness of new systems, boosts productivity for users, and fosters a culture of continuous improvement across the organization.

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

Today's episode features Aaron Rickard, Denamico's VP of Operations. Aaron discusses the increasingly important role of ops professionals ('tech wizards and witches') in maintaining system efficiency, troubleshooting, and preventing small issues from compounding over time.

He shares several specific use cases for process automation with HubSpot's Operations Hub, including supplementing free integrations with custom field mapping and running JavaScript and Python in workflows for data enrichment and deduplication checks. 

He also touches on the benefits of using HubSpot’s AI tools for anomaly detection and data forecasting.

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

Today's guest, John Marcus III, describes RevOps as "an internal service organization" that supports the executives, leaders, and individual reps in a company's go-to-market teams. He emphasizes the importance of cross-functional alignment and trust between sales, marketing, and customer success. The role of RevOps is to provide a shared resource that helps these departments adapt to the changes that come with each growth stage of the company.

While technology is a key component of revenue operations, John encourages leaders to remain focused on the specific needs and goals of the organization, rather than get caught up in the latest trends.  

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

Our conversation with Stephanie Schafer, President and Chief Growth Officer at The Social Lights, covers a range of topics including: 

• the impact of social media and AI on human behavior
• the benefits of using a phased approach to technology implementation
• the importance of using organizational frameworks or operating systems
• the evolving dynamics of company culture with remote workforces

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

Rob Dwyer, VP of Customer Engagement at Happitu, describes the contact center as a ‘critical touch point’ in the full customer experience. The conversation covers the role of technology in empowering contact center reps and the challenges of technology adoption when scaling a customer service team. Rob emphasizes the importance of aligning technology purchasing decisions with business goals and shares his perspective on the use of AI in customer interactions. 

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

Our guest, Jim Sheehan, reflects on his experience building PowerObjects, the number one Microsoft Dynamics CRM partner globally. 

He emphasizes the importance of 'fanatical' focus to scale a company efficiently. This includes honing in on a particular specialty or niche in the market, as well as using some form of operating system like EOS to remain focused on the right priorities.  

Jim also shares his current B2C venture, Wydaho Property Management, and how he is applying the lessons he learned from growing a B2B technology consulting firm to expand this business.  

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

In today's episode, we chat with Pete Caputa, CEO of Databox, a software company that helps marketing agencies and professional services firms leverage data to drive growth for their clients. 

Prior to joining Databox, Pete built and scaled HubSpot's partner program to account for 40% of the company's revenue. Since his departure, companies like Denamico, and the solutions partner ecosystem as a whole, have had to evolve to keep up with the capabilities of HubSpot's software.

In order for companies to scale efficiently, Pete stresses the importance of transparency and visibility across business functions. He explains how his teams use their data and reporting, as well as objectives and key results (OKRs) to solve problems and optimize their performance. 

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

Sales leader Jason Rozenblat discusses the importance of a strong partnership between sales and marketing, as well as the value of a robust revenue operations (RevOps) function within an organization.

He highlights the significance of data in decision-making and the challenges of working with unstructured or unreliable data. 

Jason also shares his approach to evaluating new job opportunities and how he has leveraged LinkedIn for networking and professional development.

Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see: 

• Benchmark data showing how you stack up to other organizations
• A clear view of your operational maturity 
• Whether your business is ready to scale (and what to do next if it’s not)

Let's Connect

• Subscribe to the RevOps Champions Newsletter
• LinkedIn
• YouTube
• Explore the show at revopschampions.com. 

Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!