Welcome to What Would We Know, a podcast where we unpack the strange, fascinating, and occasionally chaotic things happening across the internet, marketing, and the creator economy. These are conversations we usually end up having with each other anyway, after sending far too many screenshots back and forth, so we figured we may as well invite a few more people into the group chat.

In our very first episode we chat about the internet stories that took over our timelines this week. From the internet’s changing opinions on Rhode skincare to reality TV moments like The Traitors popping up across our feeds, we unpack the pop culture crossovers and brand moments everyone seems to be talking about.

Along the way we get into celebrity PR moments, unexpected collaborations, and the marketing campaigns that genuinely caught our attention this week. If you spend a lot of time online and find yourself overthinking brand moves, internet drama, or the creator economy, you are in the right place.

Think of it as the marketing group chat you were not supposed to see.