Les Borsai is the Chief Strategy Officer at Wave Financial Group. Les began his career as a rave promoter in the Southern California underground scene of the late 1980s. Earlier this year Wave launched the world's first-ever traditional NFT fund.

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Les held positions at Avalon Attractions (now Live Nation Entertainment|Live Nation), MCA Records, and Bill Silva Entertainment before starting the musician management company Modern Artist Management. His client list includes country singer Wynonna Judd. After being an early investor in cryptocurrency platform Ethereum, he served as an advisor to blockchain companies and in 2018 co-founded Wave Financial, a digital asset management firm.

Wave Financial offers early-stage VC investment, asset management, treasury management, and strategic consulting in the blockchain ecosystem. It has a number of funds including Index funds, a Whisky fund, and an NFT fund. The NFT fund takes an analytical approach including analysis based on the rarity of traits, focusing on unique content and scarcity in properties as value drivers.

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