In this episode we are joined by Gemma Creagh, writer and associate editor at Film Ireland. Gemma shares her learning journey, from crafting stories in her youth to pursuing digital media in college and transitioning into retail. She recounts her pivotal decision to leave a job she disliked, leading her to focus on creative projects and secure her first opportunity in the film industry with the RTÉ and Fís Éireann/Screen Ireland Storyland scheme. Despite initial challenges and self-doubt, Gemma found her footing through collaboration and low-budget filmmaking, learning essential skills along the way. She also reflects on the importance of organisations like Women in Film and Television Ireland in advocating for gender equity and providing support for industry professionals. Gemma also discusses the evolving landscape of film journalism and her involvement in projects aimed at nurturing emerging talent, such as the Film Ireland Journalism Mentorship Programme, supported by Coimisiún na Meán. Lastly, she explores the emotional sensitivity inherent in creative pursuits, acknowledging the vulnerability and resilience required to navigate the competitive and often uncertain nature of the industry.

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