You’ve got ransomware! Now what? If you had the foresight to create safe backups, you can restore your data and move on. Sometimes the hackers screw up and you can actually recover your files directly without paying for the key. But in many cases, you have no real choice but to pay. Cyber insurance can not only help you cover those costs, but insurers can deal directly with the hackers for you and help you with the restoration process.

Joshua Motta is the CEO and Co-founder of Coalition, the fastest-growing provider of cyber insurance for small to medium sized businesses. Having worked at the intersection of the intelligence, finance, and technology sectors at the CIA, Goldman Sachs, and most recently as an early employee and CxO of Cloudflare, he gained valuable insights into the minds of hackers and how — and why — they target specific organizations, as well as how organizations can most effectively manage cyber risk. He founded Coalition to provide a better way to protect small and midsize businesses from breaches and cyber incidents.