Happy New Year, CEO! I’m sure you’ve got some kind of vision for what your business will look like in 2023. Whether you have some ideas bouncing around in your head or you have an entire plan mapped out, you’re in good shape! In light of the new year, let me ask you this: Does your brand have a clear voice?
On this week’s episode of Roadmap to $1 Million, my special guest, CEO of Sandra Kaye Writes, shares her guidelines for establishing and maintaining a brand voice. Sandra is a Brand Voice Strategist helping CEOs and marketing teams who feel scattered across their platforms because their brand voice is no longer solely in their hands. She helps with pulling it all back in through storytelling, copywriting, and creating Brand Voice Guides using her unique brand voice architecture framework. She is a Mom to 2 boys, 2 giant breed dogs, and way too many kitties. Sandra is a former Park Ranger and is writing her first children's chapter book series called Kid Rangers. Learn more about Sandra Kaye here.
Listen to the episode to learn:
- What is brand voice?
- Why is brand voice important to consider when planning for 2023?
- When should business owners start prioritizing brand voice?
- What are the most common challenges CEOs face when it comes to brand voice?
- Where can you start if you need help establishing your brand voice?
- And so much more!
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Want to chat about how to work with us to take your brand to the next level? Send me a DM on Voxer or Book A Call