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Google’s Helpful Content update is rolling out. Is your website prepared?
As a small business owner, you must make adjustments to how you get found online if you want to help insulate yourself from these types of updates. On this episode, you’ll hear five ways you can minimize how extensive the dings are to your website with this latest algorithm update (which is said to be a big one) and how you can keep your content marketing running strong.
This episode comes from a recent mini-training that happened inside the Roadpreneur Community. If you want to feel the experience of getting hands-on coaching, you’re invited to join the free Roadpreneur coaching week that kicks off September 19!
Sign up in seconds at https://roadpreneur.com/CoachingWeek/
Do you know those entrepreneurs who just seem to know exactly what to say and how to say it? Or the ones who seem to have the perfect business model with everything figured out so they can travel, explore, live, and still show up in service through their business?
In this episode, you’ll get the first of a three-part training Kimberly Crossland did for a workshop that teaches how to get into the hearts and minds of your audience.
This workshop is the perfect lead into Kimberly’s upcoming free coaching week that kicks off September 19. Grab your spot in the free coaching week right here:
https://roadpreneur.com/CoachingWeek/
So often, we're told that, to grow a business, we have to show up consistently. While that's true and there's value to consistent interaction with our audience, what's also true is that the RV lifestyle doesn't always cater to the "always-on" mentality so many gurus will tell you is needed. In this episode, you'll learn how you can show up more consistently, but with a whole lot less work and a whole lot larger of a reach.
Christine McAllister, host of the podcast, "No One's Ever Asked Me That," shares tips for how to be a better podcast guest so you can land more spots on podcasts, avoid having to get on the hamster wheel of editing and creating your own podcast, and reach your audience in powerful ways.
This conversation first happened inside the Roadpreneur Community. If you want to be part of more conversations like this one, plus get access to biz building strategies and copywriting techniques designed specifically for wanderlust souls who love to RV, visit roadpreneur.com/community
When you RV or travel, you want to know that your business is still bringing in new eyes, new leads, and new customers. Having a website that lets your audience know what you offer and how to work with you is crucial to that goal. On this episode, you'll hear 10 elements every website should have to keep your business moving.
If you want to keep the conversation going around how you can build momentum in your business, even while you RV, join the free Facebook group for Roadpreneurs here: facebook.com/groups/roadpreneurpodcast
And if you want to get your FREE Roadpreneur Roadmap, head to roadpreneur.com/free-guide
Hot and cold social media posting is less than ideal. Even worse, feeling trapped in a never-ending hamster wheel of content creation and social media promotion. In this episode, you'll get a framework for three ways you can schedule your social media so you can be consistent without burnout and get out ahead of the content creation game.
Join the Summer Stabilizer Series here: Roadpreneur.com/summer
Join the private Roadpreneur Podcast Facebook group here: Facebook.com/groups/Roadpreneurpodcast
You have a leg up in the world of content marketing when you RV. You have more stories to tell, more color to add, and a more compelling reason to tune into your message. Still, how you put your message together matters. In this episode, I'll walk you through 5 steps you can take to have more impactful content for your business.
Step 1: Tell a stronger story
Step 2: Don't start from scratch
Step 3: Ask why this matters
Step 4: Answer the 4 Ws (and 1 H)
Step 5: Don't be mysterious
If you'd like to get the support, guidance, and of course, templates needed to make your content stronger join the Roadpreneur Community - Roadpreneur.com/Community
If this episode was helpful, share it with a friend and leave us a 5-star review.
Why does having a marketing calendar matter? And what is a marketing calendar anyway?
On this episode, Kimberly breaks down the importance of scheduling marketing activities so you can maximize your time and your reach. You'll learn strategies for how to do this effectively.
Join the Roadpreneur Community and get a done-for-you marketing calendar each month: Roadpreneur.com/Community
Be sure to leave a 5-star review if this podcast has helped you find more freedom through entrepreneurship and adventure.
Your copywriting matters — especially as you're working to build a business that runs while you're running up and down the trails or exploring new backroads in your RV. The copy you put on the screen will tell the reader that they've found their people (that's you) and get them entrenched in your world, even when you're not there to walk alongside them or hop on a call.
In this episode, you'll learn 5 different types of brand voice that you can use to sell your products, services, memberships, you name it. Infusing this voice into your content will help you reach more people and expand your influence no matter where you are in the world.
Download your free Roadpreneur Roadmap here: roadpreneur.com/free-guide
Join the Roadpreneur Community to get monthly marketing and copywriting templates: roadpreneur.com/community
Probably one of the biggest things that will stunt an entrepreneur's growth is mindset. As we get stuck in our heads with all sorts of limiting beliefs, we get stuck in our business. In this episode, Kimberly Crossland walks you through how you can leverage your RV lifestyle to find your stride and approach business in a calm, consistent, and confident way.
Join the Roadpreneur Community for additional marketing and mindset support: Roadpreneur.com/community
Follow Roadpreneur on Instagram: Instagram.com/Roadpreneur
Follow Roadpreneur on Facebook: Facebook.com/Roadpreneur
Take a look at your marketing. Does it keep you living on a content creation hamster wheel? Do you feel like you need to spend the entire day hunkered down working on your business and miss out on chances to go hiking or explore? That's no way to build a business as a Roadpreneur.
In this episode, we'll look at how you can audit your marketing to adjust your strategy so you're putting your precious hours towards the most impactful tasks. Get your pen and paper ready! This episode is juicy with takeaways.
Want extra help refining your marketing and messaging? Join the Roadpreneur Community here: Roadpreneur.com/Community
Follow us on Instagram for more marketing tips for RVers: Instagram.com/Roadpreneur
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