Rob Schwartz, CEO of TBWA/Chiat/Day talks about rock and roll's influence on advertising
Rob Schwartz and Andrew have a chat about hype, disruption marketing, advertising, and more. Rob will share how some of Andrew's tactics with the Rolling Stones have become the playbook for the modern marketing campaign.
Rob Schwartz, CEO of TBWA/Chiat/Day talks about rock and roll's influence on advertising
Rob Schwartz and Andrew have a chat about hype, disruption marketing, advertising, and more. Rob will share how some of Andrew's tactics with the Rolling Stones have become the playbook for the modern marketing campaign.