McKinsey on Building Products

Robert, President of Growth at Docusign on product-led sales, a new growth frontier


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In this episode of McKinsey on Building Products, host Rikki Singh and Robert Chatwani, President of Growth at Docusign, discuss how to drive sustainable revenue growth and brand love through product-led sales. They explore the importance of creating value for customers before capturing it, delivering a great end-to-end customer journey, and aligning teams to pursue shared outcomes through data.

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McKinsey on Building ProductsBy McKinsey & Company