What does a contemporary, thriving music career actually look like?

Roberto Hermosillo has built it. He's a GRAMMY-nominated guitarist, studio musician, songwriter, TV actor, and the owner of Roberto's Music Studio, a boutique lessons agency in Santa Monica. In this conversation, Roberto and Eric talk honestly about the multi-hyphenate life: balancing artistry with entrepreneurship, ditching the old music school playbook, and building something that makes you genuinely happy.

In This Episode

• How Roberto went from independent teacher to running a multi-teacher lessons agency... nine iterations in
• The intentional geographic move to Santa Monica and why location strategy matters for music educators
• What he learned writing curriculum for a major guitar brand and why he calls it "a free degree in music education"
• The GRAMMY-nominated Solid Rock Revival project with Alice Cooper, Slash, and Rob Halford
• The difference between followers and fans, and what a real music career looks like today
• Why the old music school playbook feels dated in today's world
• Turning down an arena tour with one of the biggest Spanish-language artists in the world, and why he has no regrets
• The no-physical-location agency model and paying teachers well as a competitive advantage
• J.R.R. Tolkien and C.S. Lewis as the original multi-hyphenates
• Building a career you actually want... health insurance, a retirement plan, families who love you
  
  Learn more about Roberto's work here.
  
  www.robertosmusicstudio.com
  Instagram, FB @soyrobertohermosillo

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