Ben Scott-Robinson is designing the next generation of robot relations. Small Robot Company, the start-up he co-founded, must solve both the technical challenge of deploying rugged, autonomous robots on farms and the nuanced complexities of serving multiple users - from individual farmers to the animals the machines may encounter in the field. Ben talks to MEX founder Marek Pawlowski about how his deep experience in user-centred design, across both agencies and in-house teams, prepared him for the role and the origins and inspiration of Small Robot Company. The conversation expands to explore the user research and human robot interaction programmes Ben is working on.
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