Gene Hamilton is the CEO of iTake the Lead and has been a member of Toastmasters for nearly 30 years. Before becoming CEO of iTake the Lead, he ran an independent insurance company. He saw a need for a leads group to help grow his business because there weren't many others at the time and he wanted it to be more user-friendly for helping other businesses grow. When a friend wanted to buy his insurance company, he decided to go for it and put his focus on building 'i Take the Lead'.