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“Generosity means that you give of the things that you really can't get back.”
“I was happiest and most fulfilled anytime I was giving or fully engaged with another person.”
“Generally when people hear generosity, they think you're asking them for money. So I specifically wanted to focus on generosity that had nothing to do with money, especially using an ROG.”
Episode summary |
In this final episode of the Return on Generosity podcast, hosts Shannon Cassidy and Susan Jin Davis reflect on the journey of the podcast, discussing the importance of generosity in leadership, the insights gained from over 250 episodes, and the impact of generosity on personal and professional growth. They emphasize the need for self-care, the power of listening to diverse voices, and the call to action for listeners to live generously in their own lives.
R.O.G. Takeaway Tips |
Chapters |
00:00 Farewell to ROG: A Reflective Goodbye
03:04 The Genesis of Generosity: Understanding ROG's Foundation
05:55 Defining Generosity: Beyond Money
08:50 The Impact of Generosity on Leadership and Culture
11:54 Lessons from 250 Episodes: Insights and Reflections
14:38 Diverse Voices: Amplifying Underrepresented Perspectives
17:28 The Transformative Power of Generosity
20:28 Generosity in Today's World: Challenges and Opportunities
23:17 Cultivating an Abundance Mindset: The Path to Generosity
27:44 The Power of Love as an Action
30:18 Generosity and Self-Care: A Holistic Approach
34:12 Leadership Lessons from the Podcast Journey
37:28 Stories of Generosity: Transformative Experiences
40:54 The Impact of Generosity on Listeners
42:39 Reflections on Achievements and Future Aspirations
47:33 Activating Generosity in Personal Life
50:28 A Call to Action: Embracing Generosity
Guest Bio |
Shannon Cassidy is the Founder and CEO of Bridge Between, Inc., a Certified Woman-Owned Business celebrating 25 years of helping leaders and teams thrive. A Certified Executive Performance Coach, Keynote Speaker, and High-Performance Team Facilitator, Shannon is an authority on behavioral change and the transformative power of generosity in leadership.
As the host of the R.O.G. Return on Generosity podcast, Shannon amplifies the message that generosity isn’t just a virtue—it’s a competitive advantage. She believes that small, intentional acts of generosity—whether through time, attention, knowledge, or opportunity—can revolutionize workplace culture, drive engagement, and unlock extraordinary business results.
Her keynote presentations are designed to equip audiences with actionable wisdom and practical frameworks that make their lives easier, more productive, and more fulfilling. Through compelling storytelling and real-world strategies, Shannon challenges audiences to embrace generosity as a powerful leadership philosophy—one that fosters trust, strengthens collaboration, and accelerates success.
With a proven track record of coaching CEOs and senior executives, Shannon helps leaders integrate generosity into their daily practices, empowering them to step up as role models and create environments where teams feel valued, motivated, and inspired to give their best.
She is the author of Grounded in Gratitude, V.I.B.E.—an in-depth self-discovery journey—and The 5 Degree Principle, a leadership fable illustrating how small changes lead to extraordinary results.
Recognized for her practical, impactful, and authentic approach, Shannon is a sought-after speaker for conferences, leadership summits, and corporate events. Audiences leave her sessions feeling energized, empowered, and equipped to implement strategies that boost their productivity, fulfillment, and overall effectiveness.
Bridge Between Resources:
“When we give, in this case, presence, what we get is like genuine connection and we get to make that person feel as valued as they really are.”
“Every act of generosity, especially giving your time, is meaningful.”
“Truly in every moment, there are lots of things to be grateful for. Sometimes they're just harder to find, but they're always there if you look intentionally.”
Episode summary |
In this heartfelt conversation, Tracy Davidson reflects on her remarkable 30-year career in journalism, emphasizing the importance of serving the community, resilience, and the power of presence. As she transitions from her role at NBC 10, she shares insights on leadership, generosity, and the impact of small acts of kindness. Tracy's journey is a testament to the value of connection and the significance of being present for others, leaving a lasting legacy of compassion and service.
R.O.G. Takeaway Tips |
Chapters |
00:00 Celebrating a Legacy of Service
05:40 The Thread of Purpose and Connection
08:24 Resilience and the Power of Presence
11:08 Generosity as a Leadership Quality
13:52 Gratitude in Challenging Times
16:50 Listening and Supporting Others
19:43 Creating a Culture of Appreciation
21:26 The Next Chapter: Serving in New Ways
21:54 Embracing New Avenues
22:45 Engaging Employees and Building Resilience
24:09 The Importance of Authentic Leadership
24:43 Unpacking Layers of Leadership
27:17 Building Trust in Remote Environments
29:23 The Impact of Small Acts of Kindness
30:06 The Meaning of Generosity
30:54 Courage in Challenging Moments
32:50 The Power of Listening
34:29 Inspiring Figures and Personal Connections
35:35 Unexpected Career Paths
36:27 Looking Ahead to New Challenges
Guest Bio |
For more than three decades, Tracy Davidson has been a trusted voice guiding people through challenges and change. A 15-time Emmy Award-winning journalist, breast cancer survivor, and recipient of three Honorary Doctorates of Humane Letters, she has covered some of the most defining moments in modern history from the 1996 Olympic bombing and Pope Francis Conclave to national political conventions since 1988 and the devastation of Hurricane Sandy. Tracy now brings her signature clarity, warmth, and evidence-based strategies to help people rise stronger, sustain success, and lead with heart.
Guest Resources:
Bridge Between Resources:
Credits: Tracy Davidson, Host Shannon Cassidy, Bridge Between, Inc.
“Empower everyone to do what’s right for our customers.”
“If you take care of your employees, they’re going to take care of your customers.”
“The roll up the sleeves factor. We want people who are going to get things done and not worry about credit.”
Episode Summary |
In this conversation, Shannon Cassidy interviews Mark Moroz, the Executive Vice President and Chief Banking Officer at Live Oak Bank. They discuss the unique culture at Live Oak, which prioritizes employee well-being and collaboration, and how this culture translates into exceptional customer service. Mark shares insights on leadership, the importance of mentorship, and the impact of generosity, especially during challenging times like the COVID-19 pandemic. The conversation emphasizes the significance of knowing your team, providing constructive feedback, and fostering a supportive environment for both employees and customers.
R.O.G. Takeaway Tips |
Chapters |
00:00 Introduction to Mark Moroz and Live Oak Bank
02:30 The Unique Culture at Live Oak Bank
05:05 Collaboration and Employee Well-being
07:36 Serving Small Businesses with Purpose
10:14 Generosity During COVID-19
13:53 Leadership and Feedback
16:42 The Importance of Knowing Your People
23:24 Building Trust Through Generosity
27:22 The Importance of Feedback in Leadership
31:10 Mentorship: A Two-Way Street
32:36 The Return on Generosity in Leadership
36:09 Empowering Teams for Success
38:54 Closing Thoughts and Reflections
Guest Bio |
Mark Moroz brings more than 20 years of experience in banking with a strong focus on digital product innovation and implementation. As the current head of operations and payments, he leads the organization’s operational priorities and drives next-generation banking initiatives. Throughout his career, Mark has become known for his expertise in navigating complex change management within large financial institutions, guiding teams through transformation while fostering professional development and high-performance cultures.
Before assuming his current role, Mark held several key leadership positions at Live Oak, including head of product and head of deposits. His earlier career includes serving as vice president of retail deposits for Barclaycard US, senior director of retail banking for Sallie Mae, vice president of marketing at JPMorgan, and senior manager of product and marketing at ING Direct US. Over the course of his two decades in the industry, he has emerged as an expert in online banking, helping secure billions in deposits to meet his organizations’ funding needs. In addition to his leadership experience, he has played a central role in supporting product development and integration across multiple banking platforms.
Mark holds a bachelor’s degree in political science/criminal justice from the University of Delaware.
Bridge Between Resources:
Credits: Mark Moroz, Host Shannon Cassidy, Bridge Between, Inc.
Coming Next: Please join us in two weeks, Episode 251, Special Guest, Tracy Davidson.
“I think Legacy is, did you positively impact someone’s life?”
“Listen deeply and listen with various parts of you.”
“There’s no failing, there’s just learning.”
Episode summary |
In this conversation, Shannon Cassidy interviews Kate Paine, the Vice President of Corporate Marketing at Saint-Gobain North America. They discuss the principles of generous leadership, the importance of context and listening in marketing, and the value of collaboration as illustrated by the Stone Soup fable. Kate shares her insights on embracing imperfection, fostering mindfulness in leadership, and the significance of making a positive impact on others' lives. The conversation also touches on navigating personal challenges, purpose-driven marketing, and the legacy of leadership.
R.O.G. Takeaway Tips |
Chapters |
00:00 Introduction to Generous Leadership
02:50 The Role of Generosity in Marketing
06:49 The Importance of Context and Listening
10:40 The Stone Soup Fable: Collaboration in Action
14:35 Progress Over Perfection: Embracing Imperfection
16:43 Conscious Leadership in High-Stakes Environments
20:01 Turning Outward: Making Others' Lives Better
22:15 Mindset and Resilience Through Hardship
23:06 Navigating Personal Challenges and Community Support
26:12 Purpose-Driven Leadership in Marketing
28:30 Empowering Teams Through Trust and Collaboration
33:00 Legacy and Personal Impact in Leadership
35:26 Rapid Fire Insights on Leadership Values
Guest Bio |
Kate Paine is the Vice President of Corporate Marketing at Saint-Gobain North America, a leading global manufacturer of sustainable building materials. In this role, she leads brand strategy, growth marketing, digital transformation, and customer experience initiatives for North America.
With a career of twenty-five years spanning companies such as Ben & Jerry's, The Hershey Company, and Land O'Lakes, Kate's core passion has been building meaningful change through people-first design, curiosity, and mindful leadership. She has led innovation, technology, design, and growth strategy, and is a proponent of design thinking.
She is a mother of two, runner, artist, gardener, and loves to escape into a DIY home project that involves building something. She and her husband now reside in Downingtown, Pennsylvania, after spending much of the last two decades in Vermont and New Hampshire.
Guest Resources:
Art and Fear by David Bayles and Ted Orland: https://www.amazon.com/Art-Fear-Observations-Rewards-Artmaking/dp/0961454733
Bridge Between Resources:
Credits: Kate Paine, Host Shannon Cassidy, Bridge Between, Inc.
Coming Next: Please join us in two weeks, Episode 250, Special Guest, Mark Moroz.
When there's a high degree of trust, especially in teams, the sky's the limit.
Flexibility, community, excellence, collaboration and growth, and then proximity to leadership. All those things kind of to me have an underpinning on gratitude.
We need to continue to grow and have the culture evolve.
Episode summary |
In this week's conversation, Shannon Cassidy interviews Bill Straub, the founding principal and CEO of All4, an award-winning environmental consulting firm. Bill shares his journey from an environmental engineer to a successful entrepreneur, emphasizing the importance of generosity, trust, and culture in leadership. He discusses the significance of partnerships, the meaning behind the name All4, and how employee ownership has shaped the company. Bill also highlights the role of mentorship and the unique cross-coaching program at All4, which fosters personal growth and collaboration among employees. Throughout the discussion, Bill's humility and commitment to generosity shine through, making for an inspiring dialogue about leadership and community.
R.O.G. Takeaway Tips |
Chapters |
00:00 Introduction to Bill Straub and All4
02:51 Early Career and Overcoming Fears
05:31 The Meaning Behind All4's Name
08:42 Lessons in Partnership and Trust
11:32 Generosity in Leadership
13:16 The Importance of Company Culture
16:14 Cross Coaching Program and Personal Growth
19:22 Building a Collaborative Community
21:12 The Power of Generosity in Business
23:28 Building Trust and Psychological Safety
25:05 Cultivating Leadership Through Feedback
26:21 Employee Ownership and Collective Success
29:07 Generosity Beyond the Workplace
30:40 Rapid Fire Insights on Generosity
Guest Bio |
Bill Straub is a founding Principal of ALL4 and a registered Professional Engineer with over 35 years of experience in environmental consulting. An accomplished entrepreneur, he has successfully launched and grown two environmental services companies, blending deep technical expertise with strategic business leadership.
Bill has guided ALL4 through significant growth milestones, including the company’s 2018 partnership with a private equity firm and a successful recapitalization in 2025. He oversees the firm’s vision and day-to-day direction, leads mergers and acquisitions activities, and mentors the leadership team to foster the next generation of industry leaders.
Passionate about creating an environment where seasoned professionals can grow, share knowledge, and deliver exceptional client service, Bill is recognized for his ability to combine technical rigor with sustainable business strategy. Outside of work, he enjoys time at the beach, on the golf course, and with his wife and three adult children.
Bridge Between Resources:
Credits: Bill Straub, Host Shannon Cassidy, Bridge Between, Inc.
Coming Next: Please join us in two weeks, Episode 249, Special Guest, Kate Paine.
“Luxury is about experiences, not things. We all have the opportunity to give someone a luxury experience.”
“Personalization requires information, customization requires connection.”
“Listen with your eyes.”
Episode summary |
In this episode of ROG, Shannon Cassidy interviews Neen James, a leadership strategist known for her insights on generosity and luxury. Neen shares her background, emphasizing the influence of her mother’s generosity on her life. The conversation explores how generosity can elevate experiences in leadership and the importance of attention in making people feel valued. Neen discusses her research on luxury mindsets, revealing that luxury is a mindset that varies among individuals. The episode concludes with Neen's insights on creating exceptional experiences and the launch of her new book, 'Exceptional Experiences.'
R.O.G. Takeaway Tips |
Chapters |
00:00 Introduction to Generosity and Leadership
01:54 Neen James: A Journey from Australia to Leadership
06:22 The Role of Generosity in Elevating Experiences
12:33 Redefining Luxury: A Mindset Shift
17:13 Exploring Luxury Mindsets
22:07 Insights from Luxury Research
23:55 The Power of the A Outfit
25:08 Creating Champagne Moments
27:33 The Ripple Effect of Self-Care
30:04 Leading with Intention and Attention
32:52 Understanding Team Mindsets
34:43 Elevating Experiences through Generosity
36:00 Rapid Fire Insights and Reflections
Guest Bio |
Neen James is a leadership strategist, dynamic keynote speaker, and the author of Folding Time, Attention Plays, and the upcoming Exceptional Experiences. With boundless energy, quick wit, and actionable insights, she serves as a confidante to C-suite leaders to help them elevate experiences and achieve greater focus, communication, and influence. Recently appointed to the board of the World Luxury Chamber of Commerce, James has been named one of the Top 30 Leadership Speakers by Global Gurus multiple years in a row for her work with some of the world’s most prestigious brands, including Viacom, Comcast, Virtuoso Travel, Four Seasons, and the FBI. She empowers individuals to prioritize what matters most so they can create exceptional experiences that drive results and foster lasting connections. Originally from Australia, James is living her best life in Tampa, Florida.
Guest Resources:
Bridge Between Resources:
Credits: Bill Straub, Host Shannon Cassidy, Bridge Between, Inc.
“If you give credit to people who deserve it, you will be recognized as a great leader giving your team members the ability to have a voice.”
“Trusting your team leads to better outcomes.”
“Being able to read a room, understand an audience, disarm when you need to, and uplift when you can is the best gift I can give or offer.”
Episode summary |
In this episode of Return on Generosity, host Shannon Cassidy speaks with Jon Sichel, Executive Vice President and General Counsel of Hallmark Media Family Networks. They explore the themes of generosity in leadership, the importance of humor, the value of mentoring, and the balance between compliance and innovation in high-stakes environments. Jon shares personal anecdotes about his upbringing, the influence of his parents, and the lessons learned from both good and bad leadership experiences. The conversation emphasizes the significance of creating a supportive workplace culture where individuals feel valued, their voices heard, and empowered to contribute their best.
R.O.G. Takeaway Tips |
Chapters |
00:00 Introduction to Generosity in Leadership
02:49 The Role of Humor in Leadership
05:40 Navigating Personal Loss and Growth
07:57 Empowering Teams Through Trust
10:14 Creating a Positive Work Culture
11:19 The Importance of Mentoring
14:23 Learning from Good and Bad Leadership
19:23 Embracing Change and Unexpected Opportunities
22:33 Choosing Positivity in Adversity
25:04 Generosity in High-Stakes Environments
29:50 Navigating Change and Supporting Colleagues
30:07 Balancing Compliance and Innovation
37:19 The Longest Banana Split: A Leadership Feat
41:08 Rapid Fire Insights on Leadership
Guest Bio |
Jon Sichel is executive vice president, general counsel and head of Business Affairs for Hallmark Media Family Networks, home of three linear networks, Hallmark Channel, Hallmark Movies & Mysteries, and Hallmark Drama; and subscription video-on-demand streaming service, Hallmark+. Sichel is based in New York and reports to Hallmark General Counsel Erin Kobler and President John Matts.
In this role, Sichel leads all business and legal affairs matters associated with Hallmark Media, while also providing strategic guidance to the senior leadership team on issues impacting ad sales, marketing, digital, strategic alliances, production, international, and distribution. His oversight includes negotiating content rights, production and distribution agreements, talent deals, entertainment content acquisition, and development-related activities. Sichel serves as the primary legal liaison for the legal team at parent company Hallmark Cards, Inc. Sichel also consults on matters of corporate litigation, intellectual property, employment law, and compliance.
Prior to joining Hallmark Media, Sichel was executive vice president of distribution sales and strategy at AMC Networks. Previously, he held various ascending roles at Discovery Inc. and Scripps Networks Interactive (SNI), including general manager of content acquisitions and operations at Discovery. His tenure with SNI also included the international role as managing director of global commercial affairs and managing director of Europe, the Middle East, and Africa.
Sichel earned a Bachelor of Arts degree with honors from Princeton University and graduated cum laude from Harvard Law School.
Bridge Between Resources:
Credits: Jon Sichel, Host Shannon Cassidy, Bridge Between, Inc.
Coming Next: Please join us in two weeks, Episode 247, Special Guest, Neen James.
“Mateship is essentially a code of conduct that embodies friendship, equality, solidarity, and it's often forged in adversity.”
“We all have something to give one another.”
“Be generous with your time when you can.”
Episode summary |
In this episode of the Return on Generosity podcast, host Shannon Cassidy speaks with Shayna Goodworth, a yoga teacher and community builder, about the importance of generosity in both personal and professional settings. Shayna shares her journey from Australia to the United States, her understanding of mateship, and how she fosters community through her initiative, Seagulls. The conversation delves into the healing power of the ocean, the significance of connection, and practical ways to be generous in our daily lives. Shayna emphasizes that generosity is not just about financial giving but about investing time and creating meaningful relationships.
R.O.G. Takeaway Tips |
Chapters |
00:00 Introduction to Generosity and Community
02:53 Shayna's Journey: From Australia to North Carolina
06:02 Understanding Mateship: Building Connections at Work
09:01 The Mateship Pyramid: Social Connections and Loneliness
12:13 Practical Ways to Be a Good Mate
14:53 Generosity in the Workplace: Personal Experiences
17:47 Seagulls Community: Women, Ocean, and Connection
22:06 Space Holding as Generous Leadership
24:52 Balancing Care for Others and Self-Care
28:05 Lessons from the Ocean: Healing and Growth
31:00 Rapid Fire Questions: Insights and Reflections
Guest Bio |
Shayna Goodworth has been a student of yoga since 2012 and to deepen her practice, she took part in a RYT200 hour program in the United Kingdom in 2021 and is passionate about Vinyasa, Yin & Trauma Informed styles of yoga along with meditation as a way to heal the body. Yoga is integral in her daily life and she is currently Longwave’s Yoga resident SeaGal facilitator, devoted to fostering community through a shared connection with the ocean.
Raised on the Central Coast of New South Wales, Australia, her spiritual path began early through learning about the local environment and waterways. This instilled in Shayna a profound respect for nature and the power of place-based connection. Her vision for SeaGals at Longwave and Wrightsville Beach is rooted in this philosophy: to cultivate meaningful bonds among women and create space to ground, reflect, and honor ourselves in unity. Or simply, her mission is centered around Ocean, Women & Community. These three pillars have helped Shayna inform and hone her leadership styles of inclusion, authenticity and humility and she enters her first year as a 30 year old.
Guest Resources:
Bridge Between Resources:
Credits: Shayna Goodworth, Host Shannon Cassidy, Bridge Between, Inc.
“Take more risks. Take them early and often.”
“I think a generous leader is someone that looks at you for the long view and they see you.”
“Generosity is having the courage to also have that moment when you have to deliver that moment that isn’t inspiring, the honest truth that we all sometimes need to hear as well… and encourage them along the way.”
Episode summary |
In this episode of ROG, Shannon Cassidy speaks with Gemma Toner, founder and CEO of Tone Networks, about her journey from being an immigrant in the U.S. to becoming a leader in the tech and media industries. They discuss the importance of generosity in leadership, the need for accessible personal development, and the role of feedback in growth. Gemma shares her insights on navigating competition, daily acts of kindness, and the necessity of adaptability in a rapidly changing world. The conversation wraps up with rapid-fire questions that reveal Gemma's personal philosophies and favorite resources.
R.O.G. Takeaway Tips |
Chapters |
00:00 Introduction and Farewell to ROG
05:04 Career Journey: From Media to Technology
10:51 Understanding the Needs of Leaders
16:37 Generosity in Leadership
27:15 The Power of Generosity in Community
32:23 Embracing Risks and Learning Opportunities
38:49 The Importance of Feedback and Continuous Growth
Guest Bio |
Gemma Toner is a media and telecommunications leader known for driving innovation at the intersection of big data and digital media. As a senior executive in the cable industry for more than 20 years, Gemma experienced firsthand the transformative power of executive coaching and mentoring. With an eye toward helping others advance in the workplace, Gemma therefore created TONE Networks, an award-winning video content platform empowering diverse employees to reach their full potential through virtual, on-demand personal and professional development.
Guest Resources:
Bridge Between Resources:
Credits: Gemma Toner, Host Shannon Cassidy, Bridge Between, Inc.
Coming Next: Please join us in two weeks, Episode 245, Special Guest, Shayna Goodworth.
“We should always test rigorously new innovation before putting it out in the wild to ensure stability.”
“You can't really go after the really big things that you want to achieve if you don't get the small things right.”
“One way to think about generosity is about exceeding, you know, expectations of what you're supposed to do and doing things over and above what you're supposed to do.”
Episode summary |
In this episode of the ROG Return on Generosity podcast, host Shannon Cassidy interviews Kenon Chen, Executive Vice President of Strategy and Growth at Clear Capital. Kenon shares his unique journey that intertwines music and technology, emphasizing the importance of generous leadership and company culture. He discusses how Clear Capital aims to empower confident real estate decisions and the role of AI in the industry. The conversation also touches on networking with a generous spirit and the legacy Kenon hopes to leave for future leaders.
R.O.G. Takeaway Tips |
Chapters |
00:00 Introduction to Keenan Chen and Clear Capital
03:35 Keenan's Journey: From Music to Technology
05:52 The Intersection of Art and Leadership
08:44 Defining Generous Leadership
11:55 Culture of Generosity in Action
13:55 Networking with a Generous Spirit
19:49 Understanding Clear Capital's Mission
22:10 Practicing Generosity in Leadership
26:11 Legacy and Future Aspirations
27:49 Navigating Disruption: Thriving in a Changing Landscape
28:28 The Human Element in AI: Embracing Change
32:00 Reframing the Narrative: AI as a Catalyst for Growth
34:59 Empathy and Innovation: Balancing Change with Stability
37:09 The Role of AI in Housing Finance: A Vision for the Future
39:33 Authenticity in Leadership: Lessons Learned
41:27 Rapid Fire Insights: Personal Preferences and Reflections
Guest Bio |
Kenon Chen, EVP of Strategy and Growth for Clear Capital, embodies the company’s mission of building confidence in real estate decisions to strengthen communities and improve lives. In his current role, Chen sits at the intersection of Clear Capital’s executive, product, marketing, and sales teams, guiding growth and ensuring the delivery of consistent and long-term value to customers and partners alike.
His curiosity and entrepreneurial focus on intuitive, people-first solutions have brought financial technologies to market that have transformed the valuation space. As the industry continues to evolve, Chen remains at the forefront of solutions-driven conversations centered around holistic modernization and innovation – including the role of artificial intelligence (AI) and how to incorporate it into housing finance strategically.
His dedication in these areas has earned him a regular column in HousingWire, a seat at the table on Business Insider’s Workforce Innovation Board, a role as Team Lead in the FHFA Tech Sprint in 2023 and 2024, and speaking slots at prestigious industry conferences across the U.S. Prior to Clear Capital, Chen honed his engineering and tech leadership skills in San Francisco as a director of technology for Roundpeg. He was introduced to the mortgage industry in the early 2000s leading tech projects for a large lender. Chen has been a crucial member of Clear Capital’s leadership team for more than 20 years.
Guest Resources:
Bridge Between Resources:
Credits: Kenon Chen, Host Shannon Cassidy, Bridge Between, Inc.
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