🔍 What You’ll Learn in This Episode:

•⁠ ⁠How Rokeya turned redundancy and rejection into the launchpad for her dream brand

•⁠ ⁠The story behind building Khanum’s, a luxury, ethical fashion label with global recognition

•⁠ ⁠Her mindset secrets for scaling a side hustle into a multi-million-pound business

•⁠ ⁠How she navigates motherhood, leadership, and legacy all at once

In this episode of the CEO MUM Podcast, host Jada Sezer sits down with Rokeya Khanum, founder and director of the luxury ethical fashion brand Khanum’s, for a powerful conversation on resilience, identity, and ambition.Rokeya shares how being made redundant became the unexpected push she needed to pursue her creative vision, starting Khanum’s from her kitchen table in 2018 while raising her child and working full-time. She opens up about staying true to her values in an industry that often prioritises profit over ethics, the challenges of scaling a brand without losing its soul, and how she finds balance between being a mum and a CEO.

Together, Jada and Rokeya explore what it really takes to build something from nothing with courage, faith, and fierce determination. From rejection to red carpets, this is a story of grit, grace, and the power of believing in your purpose.

This episode is a must-listen for anyone dreaming of turning a side hustle into a sustainable business, building a legacy rooted in integrity, and redefining success on your own terms.

🎧 Don’t forget to:

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✨ Connect With Us:

📸 Rokeya Khanum’s Instagram: ⁠⁠@rxkeya / @khanums

👩🏽‍💻 Jada Sezer’s Instagram: ⁠⁠@jadasezer

🎙️ CEO MUM TikTok: ⁠⁠@ceomumpodcast

📲 CEO MUM Instagram: ⁠⁠@ceomumpodcast