We're back at it, diving into the thing shaping our industry. Artificial Intelligence.

This time, how are our sponsors and brands using it to measure and evaluate your execution and results?

In this episode, we dive into what we're seeing in the industry from a brand perspective and what it means for your property.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, VP of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.