Rooted Wisconsin

Anna Murphy-Pociask is the Marketing Coordinator for Discover Oshkosh, where she helps tell the stories of the local businesses, restaurants, and attractions that make Oshkosh special. A UW Oshkosh grad, Anna built her career by saying yes to every opportunity, from sales and PR with the Wisconsin Herd, to driving the Oscar Mayer Wienermobile across the country as a Hotdogger, to working on the Green Bay Packers social media team. She also has one of the wildest social media stories you'll hear, where her friends secretly built an account about her that grew to 60,000+ followers before surprising her with it.

In this episode, Brad and Anna talk about the secret account her friends created, breaking into sports marketing, life behind the scenes of Packers social media, the Hotdogger NDA, storytelling vs. analytics, PR and consumer trust, journaling and gratitude, yoga, stepping outside your comfort zone, the Brewers, and so much more!

https://www.instagram.com/anna.murphy.pociask/

https://www.instagram.com/our.friend.annam/

Big shout out to our sponsors:

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Joe Woldt is a Wisconsin based artist whose work brings golf courses to life in pen, charcoal, watercolor, and pastel. His love of drawing started in childhood with sketches of athletes and cartoons, and it took on new depth after a 2010 trip to Italy pushed him to try new mediums and subjects. A physical therapist by day and an avid golfer, Joe has built a growing following for his signature scorecard art, which shows individual golf holes on the covers of course scorecards. His work has seen the biggest stages in golf and has earned Worldwide attention from Golf Digest, The Open Championship, and many others.

In this episode, Brad and Joe talk about his journey as an artist, balancing and growing in life, the importance of support from your circle, Fatherhood, social media and AI, creativity and hard work, and so much more!

https://joewoldt.art/

https://www.instagram.com/joe.woldt.art/

Big shout out to our sponsors:

Epic Mortgage – Your partner in homebuying, empowering communities, and supporting home ownership!

https://www.yourepiclender.com/rootedwisconsin

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Based out of Door County, Dale Strochein is a Freshwater Fishing Hall of Fame inductee and the founder of Wacky Walleye Guide Service. He has been guiding anglers on the waters of Green Bay and the Door Peninsula for over three decades, specializing in trophy walleye, smallmouth bass, perch, and whitefish. Beyond his charter business, he is well-known for his competitive fishing career, educational seminars, his annual "Spring Walleye School," and his appearances on several regional outdoor programs.

In this episode, Brad and Dale talk about valuable advice from his Dad when starting his fishing career, the evolution of the Green Bay fishery and the striking lack of young age classes of smallmouth bass, the story of his World Record Walleye, sacrifice, and MUCH more!

https://wackywalleye.com/

Big shout out to our sponsors:

Epic Mortgage – Your partner in homebuying, empowering communities, and supporting home ownership!

https://www.yourepiclender.com/rootedwisconsin

Nic Nac - CLEAN and TRANSPARENT, Nicotine PERFECTED. Use code "Wisconsin" for 20% off your order

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Dr. Todd Frisch is a doctor of chiropractic, functional medicine practitioner, author, and speaker with over four decades of experience in restorative health and holistic wellness, integrating functional medicine, traditional Chinese medicine, acupuncture, kinesiology, and facial diagnosis to help patients uncover the root causes of their health challenges.

He is the founder and technical advisor of SHAPE ReClaimed, an anti-inflammatory lifestyle and health transformation program designed to support systemic healing. Dr. Frisch is also the author of WTF? Why the Face: A Practical Guide to Understanding Health & Personality Through Facial Diagnosis, a comprehensive guide to reading physical facial signs to understand internal health and personality traits. A past president of the American Board of Chiropractic Acupuncture (ABCA), Dr. Frisch continues to educate and inspire audiences through his writing, speaking, and clinical consulting.

In this episode, we discuss his holistic approach to health, the art and science of facial diagnosis, the power of restorative medicine, the integration of AI into healthcare, the overlap of Eastern and Western medicine, and so much more!

https://drtoddfrisch.com/

Big shout out to our partners:Epic Mortgage – Your partner in homebuying, empowering communities, and supporting home ownership!

https://www.yourepiclender.com/rootedwisconsin

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Dr. Michelle Thaller is a renowned astrophysicist, author, and science communicator who spent 27 years at NASA, serving as the Assistant Director for Science Communication at NASA’s Goddard Space Flight Center. A native of Waukesha, Wisconsin, Michelle’s fascination with the night sky began here in the Midwest before leading her to Harvard, and ultimately, NASA.

Throughout her career, Michelle has worked to make the wonders of the universe accessible to everyone. She managed public outreach for the Spitzer Space Telescope at Caltech, hosted the popular podcast series Orbital Path, and is a frequent expert guest on shows like The Big Think, How the Universe Works, and the Joe Rogan Experience.

In this episode, Brad and Michelle discuss her path to NASA, passion for science, Carl Sagan's influence, quantum entanglement, stars, and black holes, the connection between us and the universe, Einstein and the developing "holes" in our current physics, and so much more.

https://www.drmichellethaller.com/

Big shout out to our sponsors:

Epic Mortgage – Your partner in homebuying, empowering communities, and supporting home ownership!

https://www.yourepiclender.com/rootedwisconsin

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Keagan Keddell is a wildlife photographer, filmmaker, and outdoor guide behind WildlifePhotogMedia. Known for his keen eye, relentless drive, and willingness to do the hard stuff, Keagan travels from the wilds of Alaska to the remote marshes of Mexico documenting high-stakes hunts, conservation stories, and the beautiful and unpredictable nature of the outdoors.

In this episode, we discuss life behind the camera, the art of storytelling, the benefits of saying yes and the importance of persistence, Keegan's waterfowl hunting roots and fondness of Wisconsin Deer Camp culture, early career guiding on Lake Michigan and in Alaska, what it takes to capture the wild in its truest form, and MUCH more.

https://www.instagram.com/wildlifephotogmedia/

https://www.camerasdontflarebirds.com/

Big shout out to our sponsors:

Epic Mortgage – Your partner in homebuying, empowering communities, and supporting home ownership!

https://www.yourepiclender.com/rootedwisconsin

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Samantha Benish is a social media marketer for Kwik Trip, ASMR content creator, and former Oscar Mayer "Hotdogger." Raised in Nelson, Wisconsin, Samantha graduated from UW-Madison with a degree in Journalism & Strategic Communication, where she served as the Life & Style Editor for The Daily Cardinal and contributed to Curb Magazine. After graduation, she was chosen as one of just 12 people nationwide to tour the country driving the iconic 27-foot Oscar Mayer Wienermobile.

In this episode, we chat about growing up in small-town Wisconsin, travelling the country in the Weinermobile and working in marketing for Kwik Trip, amassing a huge audience with her ASMR content, and we discuss our shared passion for journalism and our inclination toward conspiracy theories (and our personal favorites).

https://www.instagram.com/smbenish/https://www.tiktok.com/@sammerasmr?lang=en

Big shout out to our sponsors:

Epic Mortgage – Your partner in homebuying, empowering communities, and supporting home ownership!

https://www.yourepiclender.com/rootedwisconsin

Olivia Lulich is an agriculture educator, FFA advisor, and the reigning Miss Wisconsin USA. A Lyndon Station native who grew up showing cattle and sheep on the county fair circuit, Olivia has devoted her career to bridging the gap between rural farming communities and the general public.

After earning her degree in Agricultural Education from Iowa State University, Olivia returned home to inspire the next generation as a high school ag teacher in Viroqua. As the reigning Miss Wisconsin USA, she uses her platform and voice to combat agricultural misinformation through digital campaigns like #AgFactFriday and her "1 to 100" initiative.

On today's episode, we dive into the power of agricultural storytelling, media literacy in farming, the realities of teaching high school ag, growing up in a farming family, and what it takes to represent the heart of Wisconsin on the national stage.

https://www.instagram.com/olivialulich/

Big shout out to our sponsors:

Epic Mortgage – Your partner in homebuying, empowering communities, and supporting home ownership!

https://www.yourepiclender.com/rootedwisconsin

Travis Hasse is a Wisconsin-based entrepreneur who turned a Midwest tradition into an international brand. In 2008, inspired by his family’s homemade recipe, he launched Travis Hasse’s Apple Pie Liqueur. Now exited from that business, Travis owns a company focusing on last mile delivery, invests in real estate, and is an avid outdoorsman.

In this episode, Brad and Travis talk about his experience in building several successful businesses, being an outdoorsman and the value of getting outside of comfort, authentic brands, his recent bear hunt with a group of folks that included Cam Hanes, a friend getting him into spearfishing, getting false charged by a Brown Bear while Elk hunting, the importance of protecting our public lands, and MUCH more.

https://www.youtube.com/ ⁨@travishasse⁩ 

https://www.instagram.com/travishasse/?hl=en

Big shout out to our sponsors:

Epic Mortgage – Your partner in homebuying, empowering communities, and supporting home ownership!

https://www.yourepiclender.com/

Garrett Thorn is an Nashville-based independent singer-songwriter, multi-instrumentalist, and touring musician. Originally hailing from the Northwoods of Wisconsin in Three Lakes, Garrett has taken his rustic, soulful sound from small-town Midwestern stages to performing across the United States, Europe, and beyond.

In this episode Brad and Garrett talk about taking the leap from a "safe" life to pursue music, playing hoops at St. Norbert College, Science, energy and quantum entanglement, Eastern Philosophical principles, energy, connection, Chakras, and tapping into "other" you's, creativity, psychedellics, Fatherhood, the hard-working and humble Northwoods Wisconsin culture, and MUCH more.

https://www.garrettthornmusic.com/

https://www.instagram.com/garrettthornmusic/?hl=en

Big shout out to our sponsors:

Epic Mortgage – Your partner in homebuying, empowering communities, and supporting home ownership!

https://www.yourepiclender.com/