Today Dave and Craig are talking about the one thing that will surely kill your business: Churn. Churn, however you measure it, is the effect of people leaving your app. It can be broken down into User Churn or Revenue Churn. When we look at churn there are 3 phases of churn that you can […]
Today Dave and Craig are talking about the one thing that will surely kill your business: Churn. Churn, however you measure it, is the effect of people leaving your app. It can be broken down into User Churn or Revenue Churn. When we look at churn there are 3 phases of churn that you can […]