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Running these offers = burning a hole in your gym's wallet
- Claim a (yes, actually) free 30-day trial with GMM here
- FREE Profitable Gym Pricing Worksheet 👉 Plug in your numbers and find out if you're black hole priced or sitting in the sweet spot. Find out if you're charging enough for your gym in 10 minutes or less.
- Instagram: @gymmembermachine
—
ABOUT US
Welcome to Gym Member Machine, we're a done-for-you marketing agency and growth partner for boutique training gyms around the world.
In plain English, we help gym owners make more money with less headaches (and we help you do it in ways that you, your team, your community, the people you serve, and yes, your bank account, are gonna feel awesome about).
Here’s what that actually means:
• Offer design that makes sense for you and your model
• Customized, multi-platform paid ad campaigns
• World-class gym websites and landing pages that convert
• Time-saving sales and automation systems
• Coaching, resources, and playbooks to help you turn new leads into raving-fan, referral-engine members of your gym
Biggest bragging point? In an industry where the average agency gets fired in 3 months (that's 33% churn for those counting at home), we've been at an average of 2-3% churn for the last 5-6 years... all with an open door for our clients to leave whenever the heck they want (no long-term contracts here).
Want to see if we're full of it for yourself? Book a SUUUPER high-pressure get-to-you-know-call here 📞
Full transparency, we only invite about 30–40% of the gym owners we speak with to work with us. If it's not a fit, we'll tell you (we're in this for the long game and don't have any "532 members in 3 seconds with no work" fairy tales to sell ya).
If you’re serious about growing your gym and want a straightforward, honest conversation about where you are and where you’re trying to go, book a call.
Either way, we're rooting for ya 💪
TIMESTAMPS
(0:00) Intro
(0:57) Is this costing you money?
(1:28) Defining the offers
(3:54) "We're not in 2016 anymore, Toto"
(4:38) 19 sign-ups on $200 of ad spend
(6:37) Why that math doesn't work anymore
(9:53) The skill gap vs. the financial gap
(10:56) The Contrasting A/B offer structure
(14:39) How guru companies inflated sign-up numbers
(16:51) Dan Kennedy's rule
(17:20) What about going free instead?
(20:06) The gym owner who broke G.R.'s beliefs
(24:21) Why free reduces friction at every stage
(28:09) The Netflix Close explained
(30:35) Psychology of free vs. paid
(36:32) If free trials don't convert, look at your product
(39:09) The 1-2-2 and 2-4-8 offer structures
(42:42) "One week, two weeks, or two months free?"
(43:36) 70%+ buying on day one
(45:48) How GMM is testing this right now
(51:25) Why take rate goes way up
View all episodes
By Gym Member Machine- Claim a (yes, actually) free 30-day trial with GMM here
- FREE Profitable Gym Pricing Worksheet 👉 Plug in your numbers and find out if you're black hole priced or sitting in the sweet spot. Find out if you're charging enough for your gym in 10 minutes or less.
- Instagram: @gymmembermachine
—
ABOUT US
Welcome to Gym Member Machine, we're a done-for-you marketing agency and growth partner for boutique training gyms around the world.
In plain English, we help gym owners make more money with less headaches (and we help you do it in ways that you, your team, your community, the people you serve, and yes, your bank account, are gonna feel awesome about).
Here’s what that actually means:
• Offer design that makes sense for you and your model
• Customized, multi-platform paid ad campaigns
• World-class gym websites and landing pages that convert
• Time-saving sales and automation systems
• Coaching, resources, and playbooks to help you turn new leads into raving-fan, referral-engine members of your gym
Biggest bragging point? In an industry where the average agency gets fired in 3 months (that's 33% churn for those counting at home), we've been at an average of 2-3% churn for the last 5-6 years... all with an open door for our clients to leave whenever the heck they want (no long-term contracts here).
Want to see if we're full of it for yourself? Book a SUUUPER high-pressure get-to-you-know-call here 📞
Full transparency, we only invite about 30–40% of the gym owners we speak with to work with us. If it's not a fit, we'll tell you (we're in this for the long game and don't have any "532 members in 3 seconds with no work" fairy tales to sell ya).
If you’re serious about growing your gym and want a straightforward, honest conversation about where you are and where you’re trying to go, book a call.
Either way, we're rooting for ya 💪
TIMESTAMPS
(0:00) Intro
(0:57) Is this costing you money?
(1:28) Defining the offers
(3:54) "We're not in 2016 anymore, Toto"
(4:38) 19 sign-ups on $200 of ad spend
(6:37) Why that math doesn't work anymore
(9:53) The skill gap vs. the financial gap
(10:56) The Contrasting A/B offer structure
(14:39) How guru companies inflated sign-up numbers
(16:51) Dan Kennedy's rule
(17:20) What about going free instead?
(20:06) The gym owner who broke G.R.'s beliefs
(24:21) Why free reduces friction at every stage
(28:09) The Netflix Close explained
(30:35) Psychology of free vs. paid
(36:32) If free trials don't convert, look at your product
(39:09) The 1-2-2 and 2-4-8 offer structures
(42:42) "One week, two weeks, or two months free?"
(43:36) 70%+ buying on day one
(45:48) How GMM is testing this right now
(51:25) Why take rate goes way up