Advanced Digital Growth Strategies

S01 E08 Reaching Your Customer Online with AI Machine Learning


Listen Later

In this episode, our good friends and partners at Quantcast - Hannah Cooper and Owen Harris joined us on the topic "How to reach your customers beyond Facebook & Google in the AI era with data intelligence software".   Ever wondered how 'programmatic media buying' works?   We've had some incredible success on some campaigns with Quantcast recently for our clients, providing an extra layer of data and customers to tap into.   Since 2006, they've been building Q - the world's largest AI-driven audience behavior platform for the open Internet that today directly quantifies over 100 million web and mobile destinations   Marketers, agencies, consultancies, and publishers use the Quantcast Intelligence Cloud to discover new customers, drive incremental growth, and deliver business outcomes.    
...more
View all episodesView all episodes
Download on the App Store

Advanced Digital Growth StrategiesBy Blake Micola