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Los Angeles County Metropolitan Transportation Authority (L.A. Metro), built an engagement layer into their regional transit card’s backend system that opened up new service options in a dynamic environment.
Robin O’Hara, Executive Officer of the regional transit card, joins us to talk about the strategy behind this work and the opportunities it is unlocking.
By Salesforce5
2020 ratings
Los Angeles County Metropolitan Transportation Authority (L.A. Metro), built an engagement layer into their regional transit card’s backend system that opened up new service options in a dynamic environment.
Robin O’Hara, Executive Officer of the regional transit card, joins us to talk about the strategy behind this work and the opportunities it is unlocking.