Today is all about authenticity as I sat down with Ze Ann Walter Ng. Ze Ann has a communications and corporate marketing background and is now a Business and Personal Advisor and Speaker with Lawrence Walter Seminars, the leading training and coaching specialist in Malaysia.

Ze Ann is currently engaged in ground breaking analysis into the role that Authenticity plays in Social Media and has a wealth of information but also practical tips to share.

In this episode Ze Ann reveals:

- The best and also the simplest way to define Authenticity making it easy to check in with yourself;

- How to define and measure authenticity in social media when deciding what to post; 

- An easy to remember acronym to test the level of your authenticity in daily life:

And so much more!