David G. Ewing, CEO of Motive and co-CEO of Content Lion, shares his entrepreneurial journey and the lessons he has learned along the way. He discusses the importance of creating organized and disciplined systems to deliver the best customer experience. He also explains the purpose of Content Lion, which is to help businesses share their material with the world. David reflects on a leadership mistake he made with an incentive program and the negative impact it had on the company culture. He emphasizes the importance of understanding and challenging assumptions in order to build trust and create a positive work environment. In this conversation, David G. Ewing discusses the importance of preparation in meetings and how it can improve productivity and collaboration. He also emphasizes the significance of core values in building a strong company culture and empowering employees to make decisions. Additionally, he shares his schedule and time management strategies to maximize productivity. Finally, he highlights the impact of AI in business and the benefits of being a member of the Entrepreneurs Organization.