John is the CEO at ColderICE Media, Amazon #1 best-selling author, IBM Futurist and Ebay Influencer. He is celebrated as one of the Top 100 Small Business Influencers in America and crowned "Savviest in Social Medial" by StartUp Nation.

Lawson is an international keynote speaker, “Commerce evangelist” and an absolute wealth of knowledge on all things eRetail and online marketing strategy. John is a pioneer in the online retail verticle and founder of The Ecommerce Group, a global community of commerce vendors and marketers. 

We discussed all things E-Commerce and what to stay focused on. Whether you are a corporate marketing manager or owner of an e-commerce store you will find value from this episode.