Today I’m coaching Barbara and I begin by drawing out her story.

I discover that she’s an incredibly courageous woman, which is valuable because she then tries to enroll me in a story about how scared she is...

Often our job as a coach is not much more than to NOT buy into the stories our clients are living into.

By the time we are complete she’s had a powerful insight moment and I say “cut!” to my editor.

But I notice Barbara make an audible sigh and relax into her chair.

So I keep the camera rolling. We continue to talk and we go even deeper.

This is becoming so common that I think I might make it a standing agreement, when I record these podcasts, that when I say cut we keep the cameras rolling anyway to see what else will come out! Enjoy…

Love. Rich

PS. For most of human history, it wasn’t called coaching. It was called leadership. Download an FAQ for great leaders who want to be great coaches - with a handful of high-performing, high-fee clients. https://richlitvin.com/rules