Show Notes: Survival Mode Episode 35

·        Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.

·        Show theme: Providing a step-by-step roadmap for business success.

·        Introduction to Step 9 of the roadmap: Positioning the Launch Party.

·        Discussion on the importance of positioning and making official plans for the launch party.

·        Emphasis on the need for concrete planning and avoiding last-minute changes.

·        Kevin shares a cautionary tale about the consequences of making last-minute changes based on personal experience.

·        Michael elaborates on the significance of sticking to the plan and avoiding unnecessary changes.

·        Emphasis on the importance of vetting the plan and ensuring confidence in its execution.

·        Kevin underscores the importance of prioritizing adherence to the plan to avoid unforeseen complications.

·        Discussion on the importance of inviting influencers and supporters to the launch party.

·        Michael emphasizes the opportunity to cultivate relationships and garner support through the launch party.

·        Kevin highlights the significance of prioritizing influential guests and ensuring their attendance through personalized invitations.

·        Discussion on community engagement strategies for the launch party.

·        Kevin advises on prioritizing guests based on their influence and impact on the business.

·        Emphasis on setting limits on guest invitations to ensure a manageable event and avoid overexertion of resources.