Show Notes: Survival Mode Episode 48

·        Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.

·        Theme: Providing a roadmap for business success, catering to entrepreneurs at all stages.

·        Discussion on the significance of opening doors and serving customers.

·        Emphasis on providing value through education, engagement, and sometimes entertainment.

·        Kevin highlights the importance of context-specific approaches in different industries.

·        Debate on the weight of education, engagement, and entertainment in business interactions.

·        Examples of successful incorporation of all three elements, tailored to specific industries.

·        Michael emphasizes the value of providing information that adds value to customers' lives.

·        Discussion on exemplary customer service experiences and their impact on customer loyalty.

·        Emphasis on interpreting customer needs and providing personalized attention.

·        Bert highlights the significance of documenting interactions for future marketing and content development.

·        Michael and Kevin share final tips for entrepreneurs.