Join us today for yet another great show! We are glad to have yet another person who has turned their passion into a lifestyle. We welcome NMS records CEO Shareef El-Amin Cleveland. Recently a retired member of the United States Air Force, Shareef has made an instant impact in the music industry. Better known as DJ Reef, started his career as a radio personality in Pordenone, Italy entertaining over 90,000 listeners with TPN Hit Energy Radio. His skills range from DJ, Producer, Music artist, Comedian, Promoter, and Emcee. He is also the Director of Operations at Salsa Swagg, President of AfroWorld ENT, Resident DJ at Luvvibe Ent, and CEO of North Maple Studios. He's the Executive Producers of various projects. One notable is "Seniwa"by DJ Wisky

He's toured through to various countries in Europe and Asia. He's opened up for Grammy award winning artist Ginuwine, and multiple recording artist. Currently manages a roster of international artist. Reef is the epitome of living in your purpose.